LVMH is committed to helping meet the shortage of masks in France. Thanks to the efficiency of its worldwide network, the group has succeeded in finding a Chinese industrial supplier capable of delivering ten million masks to France in the next few days (seven million surgical masks and three million FFP2 masks).
The operation can be repeated for at least four weeks in similar quantities (i.e. around 40 million masks).
In order to secure this order in an extremely tense environment, and to enable production to start as early as March 21, Bernard Arnault asked LVMH to finance the first week of delivery in full, i.e. around five million euros.
The LVMH Group will then manage, deliver and clear all deliveries through customs. Thanks to this contribution and the mobilization of its network, LVMH should be able to deliver the first masks to the French health authorities early next week.
A week earlier, the Group had already committed to producing large quantities of hydroalcoholic gel. It asked its "Perfumes and Cosmetics" division to mobilize its production capacities to manufacture and offer large quantities of this gel to the public authorities. The Parfums Christian Dior, Guerlain and Parfums Givenchy brands have therefore redirected their production "for as long as necessary".