Odacity reveals the Edelweiss Extrême range, a marriage of botanical cosmetics and artificial intelligence. This facial care line targets sensitive, stressed skin.
Odacité, under the direction of its founder Valérie Grandury, is embarking on a new cosmetic era with the launch of its Edelweiss Extrême range. Designed to pamper fragile skin, this line is based on a key ingredient: edelweiss. Edelweiss, in symbiosis with artificial intelligence, is cultivated under optimized conditions to maximize its content of biologically active compounds, renowned for their antioxidant and anti-inflammatory effects.
An innovative growing method
The Edelweiss Extrême complex, at the heart of the range, takes advantage of plant cultivation governed by artificial intelligence. By precisely adjusting growth parameters, this technology promotes the production of essential molecules without genetic intervention, guaranteeing both consistent concentration and efficacy of plant extracts.
This process meets the challenges of modern cosmetics by ensuring the stability of active ingredients, increasing the efficacy of extracts without genetic alteration, and preserving biodiversity by reducing the collection of wild plants in the wild.
A complete, harmonious routine
The range comprises several products, each playing a distinct role in the skincare routine: Hydra-Calm Cream Cleanser protects the skin microbiome from the initial cleansing, while Edelweiss Extrême Derm-Restore serum and Renew Supreme Cream face cream target regeneration and the skin barrier. Finally, Edelweiss Extrême Eye Repair eye cream offers specific care for sensitive eye areas.
