New inspirational spaces have been created, including an art exhibition, cocktail tastings prepared by specialists, and olfactory workshops.
ADF&PCD and PLD Paris 2020, the event dedicated to aerosols, dispensing, fragrances, luxury beverages and cosmetics, has revealed its latest innovations in terms of visitor experience to provide even more inspiration.
Entire packaging decision-making teams from leading beauty and beverage brands have confirmed their attendance, including Unilever, Chanel, Beiersdorf, Clarins, L'Oréal, LVMH, Johnson & Johnson, Parfums Christian Dior, Rémy Cointreau and Pernod Ricard.
Brands are planning to bring their marketing, design, purchasing and development teams to the 2020 event, which has been designed to encourage collaboration between the various professions, helping to source new products and suppliers, and acquire new knowledge across diverse markets.
The 2020 edition of ADF&PCD and PLD will be packed with new features.
These include a Parcours d'Artistes showcasing the work of numerous artists from the Paris region, providing a stimulating environment for discussion around new creative approaches and the visual aspect of a product.
Every day, a olfactory workshop will be held at the PLD Cocktail Bar, in partnership with the Fragrance Foundation France and perfumery Fifth Sense. This workshop will guide visitors through an exercise comparing different flavors from spirits and fragrances. The workshop will help visitors better understand the products they are packaging, and highlight the shared inspirations of product and packaging developers from the beverage and fragrance markets.
There will also be demonstrations of bar tender mixology expertswho have created a special PLD signature cocktailThis is one of the many ways in which packaging can be brilliantly displayed and experimented with in a bar.
A series of new networking events are planned, including gatherings for members of the Fragrance France Foundation and Ampacthe university's alumni association ESIReims. In keeping with the overall theme of ADF&PCD and PLD Paris 2020, these events are designed to bring together packaging innovators from a wide range of sectors.
Josh Brooks, ADF&PCD and PLD Paris 2020 Show Director at Easyfairs, says :
"This new edition promises to be one of the best yet, with plenty of opportunities for visitors to solve their biggest packaging challenges and find new inspiration for all types of packaging players, whether in design, innovation or purchasing".
"We're delighted to see prestigious brand names signing up to visit ADF&PCD and PLD Paris - and even more, to see that there's real interest from packaging designers and principals to learn more about the challenges of their counterparts in other sectors and the innovative solutions they're finding.. "
As the show approaches, exhibitors begin to reveal what they will be presenting at the event.
Bormioli Luigi: the luxury glassmaker will roll out new innovations for its Ecoline products, which reduce CO2 emissions by 70 to 80% compared with other glass manufacturing methods.
Essel Propack: the tube manufacturing giant announces Project Liberty: a campaign that will make certain oral care and beauty and cosmetics packaging products fully recyclable. This is a world first in the tube market.
Lindal Group: the aerosol heavyweight will launch two new actuator products: Olive, designed for use with cooking oils; and Teo, a universal design for antiperspirants and deodorants.
ELIPSO: the French trade organization presents the findings of its annual report on the circular economy. It reveals a number of French companies whose sales have been affected by the trend to reduce plastics, which is doubling year on year.
Josh Brooks concludes: " With initiatives such as Essel Propack's Liberty Project and ELIPSO's revealing report, you can count on our exhibitors striving to shape new products and engage with the packaging industry as a whole. ".
" We'll be tackling key issues concerning sustainability and the circular economy, among others, at conferences in each of our three conference areas. Visitors will also be able to discover the latest products designed to meet these challenges in our Innovation & Technology Theatre (ITT). The 2020 event promises to be more educational, stimulating and engaging than ever.".
ADF&PCD and PLD Paris 2020 will bring together over 700 packaging suppliers and 8,000 buyers from the perfume, cosmetics, premium beverage, aerosol and retail sectors.
The show will take place on Wednesday January 29 and Thursday January 30, 2020, at Paris Expo Porte de Versailles.
