{"id":10800,"date":"2021-12-01T12:00:00","date_gmt":"2021-12-01T11:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=10800"},"modified":"2021-12-01T09:28:01","modified_gmt":"2021-12-01T08:28:01","slug":"coverpla-participe-a-la-renaissance-des-parfums-via-dei-mille","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/coverpla-participe-a-la-renaissance-des-parfums-via-dei-mille\/","title":{"rendered":"Coverpla takes part in the rebirth of Via Dei Mille fragrances"},"content":{"rendered":"<p>Via Dei Mille is the rebirth of a family story that began in Sicily in the 50s. Stefano Alderuccio, the founder's grandson, pays tribute to the rare essences of Sicily, to its traditions now brought to life by the talent of perfumer-creators from Grasse. The fragrances in the Ianco collection express themselves in the whiteness whose name they have taken from an old Sicilian dialect, and in the subtle arabesques embossed on the box's paper.<\/p>\n\n\n\n<p><strong>Baroque poetry<\/strong><\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-2459854475\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-167223656\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24742\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg\" alt=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>Coverpla had the pleasure of sharing in this family adventure, taking charge of the packaging for all three fragrances. The brand chose the Laura bottle (100 ml) designed by Coverpla and created by Bormioli Luigi. Its sleek, round shape, both straight and powerful, is enhanced by a matte black Vintage chap\u00e9 cap decorated in a single pass of silkscreen. Coverpla also supplied the pump and pump cover for the overall development.<\/p>","protected":false},"excerpt":{"rendered":"<p>Via Dei Mille est la renaissance d\u2019une histoire de famille n\u00e9e dans les ann\u00e9es&nbsp;50 en Sicile. Stefano Alderuccio, petit-fils du fondateur, rend hommage aux essences rares de la Sicile, \u00e0 ses traditions \u00e0 pr\u00e9sent port\u00e9es par le talent de parfumeurs-cr\u00e9ateurs grassois. Les parfums de la collection Ianco s\u2019expriment dans la blancheur dont ils ont pris [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10801,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-10800","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":"","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"","lien_url":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/10800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=10800"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/10800\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/10801"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=10800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=10800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=10800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}