{"id":11137,"date":"2022-01-13T12:00:00","date_gmt":"2022-01-13T11:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=11137"},"modified":"2022-01-13T09:26:02","modified_gmt":"2022-01-13T08:26:02","slug":"glass-and-aluminum-decoration-specialist-destined-at-50-years-old","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/glass-and-aluminum-decoration-specialist-destined-at-50-years-old\/","title":{"rendered":"Prad, a specialist in glass and aluminum bottle decoration for the beauty industry, is celebrating its 50th anniversary."},"content":{"rendered":"

Fifty years after its creation, Prad is still a French and independent company, now specialized in the decoration of recyclable glass and aluminum containers. Chanel, Coach, Diptyque, Lalique, Parfums de Marly and many other prestigious brands are among its references.<\/p>\n\n\n\n

Prad pursues its ambition of innovation and development in the strict respect of its quality and CSR policies by investing and developing new technologies associated with metallization and by reinforcing its R&D, in order to maintain a high level of satisfaction with its customers.<\/p>

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Prad masters the following key technologies: liquid metallization, lacquering, laser finishing, silk-screening, pad printing and hot stamping. Used individually or combined, they allow a wide range of rendering, nuances, color and\/or material effects, and extreme line precision. The designs produced, of impeccable quality, seduce the eye as much as they incite the touch, and accompany the brands in the sensory experience they wish to offer to consumers.<\/p>\n\n\n\n

The company relies on its recent equipment, its practices and its environmentally friendly industrial processes, enhanced by the professionalism and involvement of its team, oriented towards customer satisfaction. The company adheres to the Industrie du futur 2.0 program of the Auvergne-Rh\u00f4ne-Alpes Region and is an active member of the UN Global Compact Program.<\/p>\n\n\n\n

Prad, a pioneer<\/h2>\n\n\n\n

G\u00e9rard and Marie-Anne B\u00e9ranger created the company Prad in 1972. Initially, the company's vocation was the decoration of perfume bottles and cosmetic jars. Under the impulse of a customer, the company developed metallization varnishes for glass and became a specialist in metallization on glass.<\/p>\n\n\n\n

Aware of the creative and industrial advantages of varnishing glass bottles, G\u00e9rard B\u00e9ranger invented glass lacquering in the 1980s. This innovation led to the launch of Rose Cardin, the first line of lacquered bottles for a selective perfume.<\/p>\n\n\n\n

In 1998, Nina Ricci perfumes entrusted Prad with the realization of the complete decoration of the Deci Del\u00e0 perfume, consisting of a multi-color lacquering and a relief serigraphy, a new innovation signed by Prad.<\/p>\n\n\n\n

By integrating successively the different printing techniques, Prad offers a very wide range of organic finishing processes. Always eager to improve its know-how thanks to useful and environmentally friendly technologies, the company innovates once again in 2009 by developing a liquid metallization process that gives metallized coatings all possible shades of transparency and gradation, in gloss or satin and in a vast universe of colors.<\/p>\n\n\n\n

Since 2016, the company has been run by Bruno Pierrain, its current owner.<\/p>","protected":false},"excerpt":{"rendered":"

Cinquante ans apr\u00e8s sa cr\u00e9ation, Prad est toujours une entreprise fran\u00e7aise et ind\u00e9pendante, d\u00e9sormais sp\u00e9cialis\u00e9e dans le d\u00e9cor de contenants recyclables en verre et en aluminium. Chanel, Coach, Diptyque, Lalique, Parfums de Marly et bien d\u2019autres marques prestigieuses comptent parmi ses r\u00e9f\u00e9rences. Prad poursuit son ambition d\u2019innovation et de d\u00e9veloppement dans le strict respect de […]<\/p>\n","protected":false},"author":148,"featured_media":11138,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-11137","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":"","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"","lien_url":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/11137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=11137"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/11137\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/11138"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=11137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=11137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=11137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}