{"id":11828,"date":"2022-03-31T07:00:00","date_gmt":"2022-03-31T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=11828"},"modified":"2022-03-30T15:04:47","modified_gmt":"2022-03-30T13:04:47","slug":"paris-packaging-week-se-tiendra-les-29-et-30-juin","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/paris-packaging-week-se-tiendra-les-29-et-30-juin\/","title":{"rendered":"Paris Packaging Week will be held on June 29 and 30\ufffc"},"content":{"rendered":"

Paris Packaging Week opens its doors on June 29 and 30 at Porte de Versailles, pavilion 7.2. Under this new name, PCD, the benchmark trade show for perfumes, cosmetics and skincare, ADF, an expert in aerosols and dispensing systems, and PLD, a specialist in premium beverages, will come together. After a remotely scheduled 2021 edition and a postponement from January 2022 to June of the same year, the Paris Packaging Week event is more eagerly awaited than ever. Professionals from the beauty, premium beverage, aerosol and dispensing systems sectors, on both the brand and supplier sides, have already booked their two days to come and meet, get inspired and imagine the packaging of tomorrow.<\/p>\n\n\n\n

New dates and a new identity: a show designed to bring people together<\/strong><\/h2>\n\n\n\n

The first edition under this identity, it is part of a continuity. Launched in 2001, PCD will be celebrating its 21e<\/sup>\u00a0edition, ADF, inaugurated in 2007, its 15e<\/sup>\u00a0edition, and PLD, which joined them in 2020, its 2e<\/sup>\u00a0edition. The new name is accompanied by a new design and reinforced ambitions. Paris Packaging Week has been given a colorful, dynamic new look: a banner bringing together three complementary sectors, united by powerful synergies and shared issues.
Through this change of image and name, Easyfairs, the event's organizer, is responding to the expectations of a community of professionals who want to be connected and benefit from increased visibility in the high-end and luxury packaging innovation markets.<\/p>

Advertising<\/div>
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\"\u00a0Paris Packaging Week and the new identities of ADF, PCD and PLD will create a new experience, both at face-to-face events and throughout the year via our digital channels, for all those involved in packaging innovation.<\/em>\u00a0\"said Renan Jo\u00ebl, division manager for Easyfairs' packaging exhibitions in the UK, France, Italy and Switzerland.<\/p>\n\n\n\n

New name, new design<\/strong><\/p>\n\n\n\n

The new Paris Packaging Week graphic identity was created by London-based design agency Butterfly Cannon, experts in the premium and luxury sectors. Art director Adam Ellis describes the work of his teams as follows: \"\u00a0Easyfairs asked us to create a unique, customizable brand identity that reflects both the precision and passion of its groundbreaking events. The hyper-real photography reflects the individual personalities of the different events and the visceral sense of excitement one feels when visiting a show, while the bespoke typography unifies the different events into a cohesive family.<\/em>\u00a0\"
This new\u00a0branding<\/em>\u00a0now defines the identity of the Paris, London and Milan shows. It presents a coherent offering for brands and suppliers alike.<\/p>\n\n\n\n

An eagerly awaited summer edition<\/strong><\/h3>\n\n\n\n

The health situation having forced us to postpone the event, usually the first of the year in the calendar, it will now take place at the beginning of summer. This new date will provide an opportunity to meet at another key time of the year, one that is conducive to inspiration.
\"\u00a0We're delighted with the enthusiasm of both exhibitors and the public. 650 suppliers, including international companies, have reserved their stands. 10,000 participants are expected over the two days. We're three months away from this major event, and pre-registration rates are excellent.<\/em>\u00a0\"said Josh Brooks, Director of Paris Packaging Week.<\/p>\n\n\n\n

\u00a0Highlights of Paris Packaging Week 2022<\/strong><\/h2>\n\n\n\n

New at the show: the Innovation Awards gallery<\/strong><\/p>\n\n\n\n

\u00a0\"\u00a0We have enriched our program of highlights to better meet the expectations of show visitors and to showcase the excellence of our exhibitors. New this year is our Trends Gallery. In conjunction with our\u00a0<\/em>Innovation Awardsfive key trends, such as eco-responsibility, recharging, personalization, .... The gallery will feature award and certificate winners, as well as a number of other outstanding achievements, to inspire visitors. Located in the ADF area, it will bring together the three branches of the show, creating links and bridges between these close and complementary worlds.<\/em>\u00a0\"explains Christelle Anya, Community & Content Manager for Paris Packaging Week.<\/p>\n\n\n\n

Events within events\u00a0<\/strong><\/h3>\n\n\n\n

As in previous years, your visit to the show will be punctuated by a number of highlights and must-see areas:<\/p>\n\n\n\n