{"id":13677,"date":"2022-11-15T07:00:00","date_gmt":"2022-11-15T06:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=13677"},"modified":"2022-11-07T18:48:33","modified_gmt":"2022-11-07T17:48:33","slug":"cosmetic-valley-signs-a-strategy-partnership-with-the-city-of-seoul-and-the-k-beauty","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/cosmetic-valley-signs-a-strategy-partnership-with-the-city-of-seoul-and-the-k-beauty\/","title":{"rendered":"Cosmetic Valley signs a strategic partnership with the City of Seoul and K-Beauty"},"content":{"rendered":"<p><strong>Sunday, October 23, at <em>Korean Cultural Center<\/em> of Paris, the mayor of Seoul <\/strong><strong>Mr. Se-Hoon Oh and the president of <em>Cosmetic Valley<\/em>Mr. Marc-Antoine Jamet, signed a strategic partnership agreement between the French competitiveness cluster, national coordinator of the cosmetics industry, and the Seoul metropolitan government. This agreement will strengthen bilateral research and training collaborations between French and Korean universities, support innovation of start-ups and SMEs in both countries and develop their attractiveness to industry in each of their respective territories<\/strong>.<\/p>\n\n\n\n<p>World leader and first exporter, second positive balance of trade in France, the French perfumery and cosmetics industry is evolving in a rapidly growing world market estimated at 600 billion euros. Today, it is mainly driven by Asia, a dynamic market with an average annual growth of 5%.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-727786748\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-3652520128\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24742\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg\" alt=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>\u00a0This agreement is the direct result of the mission that the competitiveness cluster carried out last May in South Korea with the support of the European Commission as part of the \"\u00a0<em>Global Cosmetics Cluster Europe<\/em>\u00a0\". Its objective is to strengthen the French presence in a promising market of nearly 6 billion euros. In addition to signing several partnerships with \"\u00a0<em>Osong Biovalley<\/em>\u00a0\"Through this exchange, the cluster was able to build a relationship of trust with the municipal team of the Korean capital. This rapprochement comes at a time when the city of Seoul, buoyed by the wave of the \"Green Revolution\", is in the midst of a period of rapid growth.\u00a0<em>K-Beauty<\/em>\u00a0\"which has allowed the country of the morning calm to rise in a few years to the 4th place in the world of cosmetics exporters, becoming a new competitor of our manufacturers, intends to become one of the world's beauty capitals, and has invested $ 168 million for the creation in 2023 of a district dedicated to fashion and beauty.<\/p>\n\n\n\n<p>Marc-Antoine Jamet said: \"&nbsp;<em>For 30 years, Cosmetic Valley has been developing a strategy to support the internationalization of our cosmetics industry, and in particular its many SMEs. In a context of ever-increasing international competition, we are betting on cooperation with partners and in selected fields, where we have much to learn and do together. When France, a world leader and prescriber in the cosmetics market, meets South Korea, whose success and strength of its K-Beauty are no longer in question, I am certain that a winning combination is formed for both parties. This is the reason for this convention. <\/em>\"<\/p>","protected":false},"excerpt":{"rendered":"<p>Dimanche 23 octobre, au Centre Culturel Cor\u00e9en de Paris, le maire de S\u00e9oul M. Se-Hoon Oh et le pr\u00e9sident de Cosmetic Valley, M. Marc-Antoine Jamet, ont sign\u00e9 une convention de partenariat strat\u00e9gique entre le p\u00f4le de comp\u00e9titivit\u00e9 fran\u00e7ais, coordinateur national de la fili\u00e8re cosm\u00e9tique, et le gouvernement de la m\u00e9tropole de S\u00e9oul. Cette convention renforcera [&hellip;]<\/p>\n","protected":false},"author":140,"featured_media":13678,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[62,685],"tags":[61],"class_list":{"0":"post-13677","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-parfums","8":"category-maquillage","9":"tag-info-marche"},"acf":{"nom_url":"Site internet","lien_url":"https:\/\/www.cosmetic-valley.com","nc":"crabbecaroline@orange.fr","nc2":"fabienne@ab3c.com","nc3":"","nc4":"","nc5":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/13677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/140"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=13677"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/13677\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/13678"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=13677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=13677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=13677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}