{"id":14384,"date":"2023-02-01T07:00:00","date_gmt":"2023-02-01T06:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=14384"},"modified":"2023-01-31T08:31:06","modified_gmt":"2023-01-31T07:31:06","slug":"inspiration-2023-gattefosse-launches-its-new-collection-of-formulas","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/inspiration-2023-gattefosse-launches-its-new-collection-of-formulas\/","title":{"rendered":"Inspiration 2023, Gattefoss\u00e9 launches its new formula collection"},"content":{"rendered":"

Gattefoss\u00e9 is setting the tone for 2023 with the launch of its new Inspiration collection. Daring on the Daily.<\/em><\/p>\n\n\n\n

It's a resolutely joyful invitation to shake up conventions, celebrate life and affirm our singularities.<\/p>

Advertising<\/div>
\"site-industries-cosmetiques<\/a><\/div><\/div>\n\n\n\n

The Gattefoss\u00e9 applications laboratory has developed 7 innovative formulas to explore new horizons. As surprising as it is seductive, this new collection perfectly illustrates the need to have fun every day, to dare to be the person you really are, and to be daring.<\/p>\n\n\n\n

\"\u00a0For this new 'Inspiration 2023' edition, we've given free rein to our imagination and creativity to offer our customers a new, innovative and inspiring concept. I invite each and every one of you to re-enchant your daily life by reappropriating it with our new collection of formulas where every folly is permitted... Every day, have fun, be daring and let the person you are triumph! <\/em>\"\u00a0 <\/em>explains Marine Lochouarn, Marketing Engineer at Gattefoss\u00e9 France.<\/p>\n\n\n\n

This new edition is organized around 3 key trends - Identity Manifesto, Playground, Live the Unexpected - each of which, in its own way, explores the same approach: celebrating a different expression of beauty by encouraging disruptive, playful cosmetics. Indeed, cosmetics appear to be an ideal way for consumers to express their individuality while having fun and exploring different aspects of their personality.<\/p>\n\n\n\n

Identity Manifesto - <\/strong>I.D. Manifesto<\/em><\/p>\n\n\n\n

It's no longer about trying to hide imperfections, but letting them be a path to individuality. A desire for self-acceptance and self-expression.<\/p>\n\n\n\n

Playing field<\/strong>- Playground<\/em><\/p>\n\n\n\n

What if everyday life were (once again) to become a playground? Gattefoss\u00e9 encourages a more playful cosmetic application with new formulas.<\/p>\n\n\n\n

Living the unexpected - <\/strong>Experience the Unexpected<\/em><\/p>\n\n\n\n

It's time to discover new territory! Between reality and imagination, appearances can be deceptive...<\/p>\n\n\n\n

Focus on 3 formulas<\/strong><\/h2>\n\n\n\n

- Primer-to-Powder<\/em><\/strong>a make-up base with a creamy texture that quickly transforms into a powdery feel for a light, comfortable sensation;<\/p>\n\n\n\n

- Glittering Gummies,<\/em><\/strong> a complexion illuminator in an atypical, malleable pebble format. Without disintegrating, it gently deposits its holographic glitter to illuminate cheekbones, eyelids and lips;<\/p>\n\n\n\n

- Alien Slime,<\/em><\/strong> a gel-cream that may surprise with its stringy, slime-like texture, but seduces with its comfortable, non-sticky feel - perfect for a soothing massage.<\/p>\n\n\n\n

More than ever, Gattefoss\u00e9 is at the service of the cosmetics industry, stimulating creativity and exploring new horizons.<\/p>","protected":false},"excerpt":{"rendered":"

Gattefoss\u00e9 annonce la couleur pour 2023 en lan\u00e7ant sa nouvelle collection Inspiration baptis\u00e9e Daring on the Daily. Il s’agit d’une invitation r\u00e9solument joyeuse \u00e0 bousculer les conventions, c\u00e9l\u00e9brer la vie et affirmer nos singularit\u00e9s. Le laboratoire d’applications Gattefoss\u00e9 a d\u00e9velopp\u00e9 7 formules innovantes qui viennent explorer de nouveaux horizons. Aussi surprenante que s\u00e9duisante, cette nouvelle […]<\/p>\n","protected":false},"author":140,"featured_media":14385,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[52],"tags":[60],"class_list":{"0":"post-14384","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-formulation","8":"tag-info-produit"},"acf":{"nom_url":"Site internet","lien_url":"https:\/\/www.gattefosse.com\/fr\/","nc":"fabienne@ab3c.com","nc2":"cblondet@gattefosse.com","nc3":"","nc4":"","nc5":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/14384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/140"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=14384"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/14384\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/14385"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=14384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=14384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=14384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}