{"id":14992,"date":"2023-04-14T07:00:00","date_gmt":"2023-04-14T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=14992"},"modified":"2023-04-17T16:43:08","modified_gmt":"2023-04-17T14:43:08","slug":"protopia-create-step-by-step-sustainable-future-cosmetics","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/protopia-create-step-by-step-sustainable-future-cosmetics\/","title":{"rendered":"Protopia: creating the sustainable future of cosmetics step by step"},"content":{"rendered":"

Faber-Castell Cosmetics sets a milestone in terms of sustainability and environmental friendliness with the concept of a refillable mechanical pencil for cosmetics.<\/p>\n\n\n\n

Faber-Castell Cosmetics' latest forward-looking innovation in responsible packaging - a refillable mechanical pencil for cosmetics - is presented at the Cosmopack show in Bologna. Still in the process of industrialization, this practical solution has been developed with environmental sustainability in mind: less waste and more value for the product!<\/p>

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The refillable pencil was presented with two different clean, vegan textures for lips, eyes and brows. The star of Faber-Castell Cosmetics' Protopia concept, it was created based on the belief \"\u00a0that through progress and process, tomorrow will be slightly better than today<\/em>\u00a0\" (Kevin Kelly). Make the world a little better, step by step. Don't strive for perfection, but actively work to improve, day by day, pencil by pencil. When it comes to cosmetics, this can mean choosing products designed to reduce waste and consciously use nature's resources. After all, small steps in the desired direction are easier for everyone.<\/p>\n\n\n\n

Faber-Castell Cosmetics' interpretation of Protopia comes to life in a product line that appeals to people who believe in a better future and are willing to adapt their behaviors and purchasing decisions accordingly.<\/p>\n\n\n\n

However, the Protopia concept also highlights another area of Faber-Castell Cosmetics' expertise: high-performance wooden cosmetic pencils. The first on the market in 2021 to incorporate renewable ingredients in PEFC-certified wood and airtight packaging, these pencils are now available in different lengths or with different ferrules.<\/p>\n\n\n\n

Faber-Castell Cosmetics believes that beauty and sustainability are symbiotic. Even if they are only small steps forward, they will lead to a better future.<\/p>","protected":false},"excerpt":{"rendered":"

Faber-Castell Cosmetics pose un jalon en termes de durabilit\u00e9 et de respect de l’environnement avec le concept d’un crayon m\u00e9canique rechargeable pour cosm\u00e9tiques. La derni\u00e8re innovation d’avenir de Faber-Castell Cosmetics dans le domaine de l’emballage responsable – un crayon m\u00e9canique rechargeable pour cosm\u00e9tiques – est pr\u00e9sent\u00e9e au salon Cosmopack de Bologne. Encore en cours d’industrialisation, […]<\/p>\n","protected":false},"author":140,"featured_media":14993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-14992","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nom_url":"Site internet","lien_url":"https:\/\/faber-castell-cosmetics.com\/","nc":"Insa.Zeh@fc-cosmetics.com","nc2":"fabienne@ab3c.com","nc3":"","nc4":"","nc5":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/14992","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/140"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=14992"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/14992\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/14993"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=14992"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=14992"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=14992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}