{"id":15981,"date":"2023-06-16T07:00:00","date_gmt":"2023-06-16T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=15981"},"modified":"2023-06-16T00:21:57","modified_gmt":"2023-06-15T22:21:57","slug":"le-multi-intensity-brush-de-texen-gagne-un-it-award-au-makeup-in-paris","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/le-multi-intensity-brush-de-texen-gagne-un-it-award-au-makeup-in-paris\/","title":{"rendered":"Texen's Multi Intensity Brush wins an IT Award at MakeUp in Paris"},"content":{"rendered":"

At MakeUp In Paris 2023, held on June 14 and 15, the IT Awards 2023 jury rewarded Texen for its Multi Intensity Brush. <\/em><\/strong><\/p>\n\n\n\n

From over a hundred products in four categories, 31 new skincare and make-up products were nominated, including seven in the Accessories category. Texen was singled out in this category for the Multi Intensity Brush, an innovative applicator with multiple objectives. <\/p>

Advertising<\/div>
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We were able to discover this applicator on display in the area of the show dedicated to the competition. The Multi Intensity Brush won over the 10 international experts on the jury. They tested its ability to respond to emerging beauty trends and its degree of innovation compared to existing products on the market. They particularly appreciated the modular concept, enabling consumers to vary their make-up uses and application methods.<\/p>\n\n\n\n

Maximum effect, minimum space requirement<\/strong><\/p>\n\n\n\n

Designed for the complexion, the Multi Intensity Brush lets you create a total look with a single brush. Practical, it takes up less space in your make-up bag. This brush features a rotating system that allows you to modulate the length and mass of the brush for \u00e0 la carte make-up: density, definition, contrast... It can be developed for eyes or lips with the same functionality. Accessories can be integrated into the handle or sold separately. <\/p>\n\n\n\n

With this product, the Texen Group continues to innovate in the skincare and make-up segments, thanks to expert analysis and market knowledge. <\/p>","protected":false},"excerpt":{"rendered":"

\u00c0 l\u2019occasion du salon MakeUp In Paris 2023 qui s\u2019est tenu les 14 et 15 juin, le jury des IT Awards 2023 a r\u00e9compens\u00e9 Texen pour le Multi Intensity Brush.  Parmi plus d\u2019une centaine de produits r\u00e9partis en quatre cat\u00e9gories, 31 nouveaut\u00e9s soins et maquillage ont \u00e9t\u00e9 nomin\u00e9es dont sept dans la cat\u00e9gorie Accessoires. Texen […]<\/p>\n","protected":false},"author":148,"featured_media":15985,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57,685],"tags":[60],"class_list":{"0":"post-15981","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"category-maquillage","9":"tag-info-produit"},"acf":{"nc":"sylvie@rougecom.fr","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/www.texen.com\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/15981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=15981"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/15981\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/15985"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=15981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=15981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=15981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}