{"id":16971,"date":"2023-10-06T07:00:00","date_gmt":"2023-10-06T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=16971"},"modified":"2023-10-05T23:43:21","modified_gmt":"2023-10-05T21:43:21","slug":"estee-lauder-prevoit-douvrir-a-paris-un-atelier-dedie-a-la-parfumerie","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/estee-lauder-prevoit-douvrir-a-paris-un-atelier-dedie-a-la-parfumerie\/","title":{"rendered":"Est\u00e9e Lauder plans to open a perfumery \"Atelier\" in Paris"},"content":{"rendered":"

The Est\u00e9e Lauder Companies (ELC) has announced the creation of an \"Atelier\" in Paris, a development center designed to boost its innovation and strategic ambitions in luxury and prestige fragrances.<\/strong><\/p>\n\n\n\n

ELC intends to capitalize on the vitality of its fragrance business, whose reported net sales have increased by almost 40 % since the pre-pandemic fiscal 2019. The company, which has recorded 10 consecutive quarters of double-digit organic growth through to the end of fiscal 2023, plans to open a dedicated perfumery \"Atelier\" in Paris by the end of 2024. <\/p>

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This Atelier will focus exclusively on fragrance innovation and know-how, and will provide global support for ELC's portfolio of fragrance brands, close to partner fragrance houses, ingredient suppliers and its manufacturing network. Led by an agile team of fragrance experts, it will deepen co-creation and collaboration with external partners to accelerate the time-to-market of innovative products, packaging and concepts. <\/p>\n\n\n\n

\"We are delighted to announce the creation of our new Atelier,<\/em> said St\u00e9phane de La Faverie, Group Executive Chairman. As a catalyst for innovation across our fragrance portfolio, its location will give us direct access to some of the best creative design resources, industry talent and local suppliers and perfumers, to continue to accelerate our momentum in this exciting category.\"<\/em><\/p>\n\n\n\n

ELC's fragrance portfolio includes Jo Malone London, Tom Ford, Est\u00e9e Lauder, Le Labo, Clinique, Kilian Paris, Editions de Parfums Fr\u00e9d\u00e9ric Malle, Aerin Beauty, and Aramis.<\/p>\n\n\n\n

\"ELC's ongoing commitment to its long-term fragrance strategy builds on this extraordinary heritage of creativity and innovation,<\/em> said Fabrizio Freda, president and CEO. The strength of the company's fragrance portfolio, reinforced by the strategic support of l'Atelier, positions the company well to drive future growth and value in this dynamic and growing category, enabling ELC to continue to bring exceptional luxury and prestige fragrances to consumers around the world.\"<\/em><\/p>","protected":false},"excerpt":{"rendered":"

The Est\u00e9e Lauder Companies (ELC) a annonc\u00e9 la cr\u00e9ation d’un \u00ab\u00a0Atelier\u00a0\u00bb \u00e0 Paris,  un centre de d\u00e9veloppement destin\u00e9 \u00e0 booster son innovation et ses ambitions strat\u00e9giques dans les domaines des parfums de luxe et de prestige. ELC entend capitaliser sur la vitalit\u00e9 de son activit\u00e9 dans le domaine des parfums dont le chiffre d’affaires net […]<\/p>\n","protected":false},"author":148,"featured_media":16983,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[62],"tags":[60],"class_list":{"0":"post-16971","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-parfums","8":"tag-info-produit"},"acf":{"nc":"","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/www.elcompanies.com"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/16971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=16971"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/16971\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/16983"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=16971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=16971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=16971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}