{"id":17202,"date":"2023-10-25T12:00:00","date_gmt":"2023-10-25T10:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=17202"},"modified":"2023-10-25T10:31:24","modified_gmt":"2023-10-25T08:31:24","slug":"la-filiere-aromes-et-parfums-a-lecoute-de-la-terre","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/la-filiere-aromes-et-parfums-a-lecoute-de-la-terre\/","title":{"rendered":"The flavors and fragrances industry listens to the earth"},"content":{"rendered":"<p><strong>The 5th edition of the technical day dedicated to fragrances and flavors will be held on November 30, 2023 in Grasse. It will be preceded by a launch event on the evening of November 29, featuring pitch sessions for innovative startups at the Villa Blu by Robertet.<\/strong><\/p>\n\n\n\n<p>Following the success of previous editions, with an average attendance of almost 150 delegates, this year's \"From Flowers to Fragrances and Flavors\" technical day will focus on mobilizing the \ufb01li\u00e8re's industrial players in the face of the climate challenge, and in particular that of rechau\ufb00ement. Organized by the Innov'Alliance competitiveness cluster, in association with the Robertet group, it is positioned as the must-attend event on the aromatic industry's know-how, creativity and innovation.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-3115002721\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-1255787318\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24742\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg\" alt=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>Experts, researchers and global industry leaders will present their visions and innovations during this day of conferences.<\/p>\n\n\n\n<p><strong>Startups from the cluster showcased at the iconic Villa Blu by Robertet<\/strong><\/p>\n\n\n\n<p>This edition will innovate with an o\ufb03ciel launch the evening before, on November 29, at Villa Blu By Robertet, the gas pedal of the world leader in natural ingredients. Key players in innovation, the startups of the Innov'Alliance cluster will be presenting their solutions for tackling the major de\ufb01 of climate change together.<\/p>\n\n\n\n<p><strong>A comprehensive review of innovations across the entire flavor industry value chain<\/strong><\/p>\n\n\n\n<p>Extreme events such as record heat waves in 2022, mild winters and water shortages at the start of the year are regular reminders of the urgency of climate change. Innovation is the key response, and a comprehensive review of innovative solutions across the value chain will illustrate the mobilization of the flavors and fragrances industry.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Perfume plant cultivation: the impact of climate warming on the \ufb01li\u00e8re's key raw materials and the contribution of innovative technologies to perfume plant cultivation, whether through regenerative agriculture or soil-less cultivation of violets, will be investigated to ensure the production of ecoresponsible perfume plants.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Production of aromatic ingredients: To produce aromatic extracts with low environmental impact, levers for action will be presented: transformation processes with low environmental impact, tools for managing their impact and organizational innovation coupled with innovative technologies.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Creation: At the creation stage, perfumers and flavourists will present tools and strategies to guarantee compositions with low environmental impact. All fields of creativity will be explored, from tools speci\ufb01cally developed by industry leaders to independent perfumers.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Formulation: Three major issues will be addressed: ecotoxicology, fragrance in water and the aromatization of plant protein-based products. Major innovations will be presented, including the power of in silico models to predict the ecotoxicology of complex natural substances of little-known composition, the formulation of alcohol-free perfume with oil\/water perfuming microemulsions, and the aromatization of plant protein-based products to support the dietary transition.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Marketing: En\ufb01n, this conference will provide answers to the strong consumer demand for products with low environmental impacts through the analysis of market trends and the contribution of new blockchain tools, guaranteeing transparency as well as the ethical and low environmental impact character of the product.<\/li>\n<\/ul>\n\n\n\n<p><strong>A fence to initiate a global and systemic impact<\/strong><\/p>\n\n\n\n<p>In order to generate a global and systemic impact, the cluster will propose a closing session aimed at giving a wider dimension to local initiatives: the respectful cultivation of fragrance plants - the Indication G\u00e9ographique Absolue Pays de Grasse carried by Fleurs d'Exception du Pays de Grasse, and the Flor-Index developed by Technico\ufb02or to assess the environmental and social impact of its fragrance compositions.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The technical day in brief\u00a0<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A unique opportunity for the aromatic, cosmetics and agri-food industries to exchange views on a major issue: climate change.<\/li>\n\n\n\n<li>An original vision of the flavors and fragrances industry, covering its entire value chain: from sustainable agriculture of the perfume plant to the marketing of cosmetics and fragrances.<\/li>\n\n\n\n<li>A dynamic, interactive approach with 11 startup pitches and 16 high-quality conferences presented by experts (Antoine Lie), major innovations (Sorga Technology, Neovix Biosciences, Kreatis, Eden Ecosystem) and world leaders in their field (Groupe Robertet, Firmenich, Mane).<\/li>\n\n\n\n<li>A multidisciplinary audience: CEOs, R&amp;D, researchers, perfumers, marketing and regulatory assessors, etc.<\/li>\n\n\n\n<li>150 to 200 participants expected<\/li>\n\n\n\n<li>In emblematic locations: November 29 evening at the Villa Blu by Robertet in Grasse, from 5:00 p.m. to 8:00 p.m., November 30, 2023 at the Palais des Congr\u00e8s in Grasse, from 8:30 a.m. to 5:30 p.m.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>La 5e \u00e9dition de la journ\u00e9e technique d\u00e9di\u00e9e aux parfums et aux ar\u00f4mes, se tiendra le 30 novembre 2023 \u00e0 Grasse. Elle sera pr\u00e9c\u00e9d\u00e9e d\u2019un lancement le 29 novembre au soir pr\u00e9sentant des sessions de pitchs de startups innovantes \u00e0 la Villa Blu by Robertet. Apr\u00e8s le succ\u00e8s des \u00e9ditions pr\u00e9c\u00e9dentes avec pr\u00e8s de 150 [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":17210,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[51,62],"tags":[61],"class_list":{"0":"post-17202","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ingredients","8":"category-parfums","9":"tag-info-marche"},"acf":{"nc":"claire.rochereau@pole-innovalliance.com","nc2":"philippe.claud@pole-innovalliance.com","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/pole-innovalliance.com\/events\/journee-technique-de-la-fleur-aux-parfums-et-aux-aromes"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/17202","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=17202"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/17202\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/17210"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=17202"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=17202"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=17202"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}