{"id":18109,"date":"2024-01-29T07:00:00","date_gmt":"2024-01-29T06:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=18109"},"modified":"2024-01-29T00:47:50","modified_gmt":"2024-01-28T23:47:50","slug":"the-texen-group-concretizes-the-collaboration-between-lancome-and-the-musee-du-louvre","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/the-texen-group-concretizes-the-collaboration-between-lancome-and-the-musee-du-louvre\/","title":{"rendered":"Texen gives concrete form to the collaboration between Lanc\u00f4me and the Mus\u00e9e du Louvre"},"content":{"rendered":"

Inspired by nine masterpieces of sculpture and the lights and colors of the Louvre Museum, Lanc\u00f4me has created a new skincare and make-up collection: Lanc\u00f4me x Louvre. Included in this collection is the Richelieu palette, a make-up palette created by Texen Beauty Partners. <\/p>\n\n\n\n

Among the make-up cases offered by Texen, Lanc\u00f4me has chosen a simple, uncluttered square shape. Inside the base, the special insert features five compartments and a housing for two brushes. Here, the formula is directly pressed and stamped with the motif, thanks to a technology designed to optimize color impact and enhance brilliance. A mirror is housed in the lid, protected by a frosted adhesive printed with the Lanc\u00f4me & Louvre logo.<\/p>

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The Greek poetess Corine by French sculptor Edme-Fran\u00e7ois-Etienne Gois, on display in the Richelieu wing of the Louvre, is the star image. <\/p>\n\n\n\n

The case owes its slenderness to the quality of the image, which enabled the work to be focused in full frame on the top of the case. The Lanc\u00f4me logo was then added by hot stamping. <\/p>\n\n\n\n

A technical challenge<\/strong><\/p>\n\n\n\n

The exterior of the case was metallized before the decoration was applied. To reproduce the very high quality of the art photo, Texen used the heat transfer label technique, in which a printed film is applied by heat.<\/p>\n\n\n\n

Texen Beauty Partners' teams managed the entire development process, from injection molding to decorations, including the assembly of individual parts.<\/p>\n\n\n\n

Quickly becoming iconic, the make-up palette is designed for multiple uses for complexion and eyes. Shades can be applied by finger or brush, on eyes or lips.<\/p>","protected":false},"excerpt":{"rendered":"

Inspir\u00e9 par neuf chefs-d\u2019\u0153uvre de la sculpture et par les lumi\u00e8res et couleurs du mus\u00e9e du Louvre, Lanc\u00f4me a imagin\u00e9 une nouvelle collection de soin et maquillage : Lanc\u00f4me x Louvre. Au sein de cette collection figure la palette Richelieu, une palette de maquillage r\u00e9alis\u00e9e par Texen Beauty Partners.  Parmi les bo\u00eetiers de maquillage propos\u00e9s […]<\/p>\n","protected":false},"author":148,"featured_media":18112,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57,685],"tags":[60],"class_list":{"0":"post-18109","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"category-maquillage","9":"tag-info-produit"},"acf":{"nc":"sylvie@rougecom.fr","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/www.texen.com\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/18109","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=18109"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/18109\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/18112"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=18109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=18109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=18109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}