{"id":18510,"date":"2024-03-11T07:00:00","date_gmt":"2024-03-11T06:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=18510"},"modified":"2024-03-11T02:17:13","modified_gmt":"2024-03-11T01:17:13","slug":"french-cosmetics-a-collective-brand-to-stand-out-at-international-trade-shows","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/french-cosmetics-a-collective-brand-to-stand-out-at-international-trade-shows\/","title":{"rendered":"French Cosmetics, a collective brand to stand out at international trade shows"},"content":{"rendered":"<p>After two successful years in 2022 and 2023, Cosmed's \"French Cosmetics\" collective pavilion at the Beauty World Middle East trade show in Dubai has a new graphic identity.<\/p>\n\n\n\n<p>The stated aim of Cosmed, the trade association for small, medium and large companies in the cosmetics industry, is to \"perform\" internationally.&nbsp;<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-3306305925\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-3365787419\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/25262\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Promotional image of Handicap International\u2019s recyclable \u00abbook protectors,\u00bb featuring Spider-Man. The text highlights that a \u20ac1 donation is made for each purchase. The packaging comes in various sizes. Blue background with white text. Available for the 2026 school year.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/06\/KPL_2026_FORMAT-META-300x300px.png\" alt=\"site-industries-cosmetiques Promotional image of Handicap International\u2019s recyclable \u00abbook protectors,\u00bb featuring Spider-Man. The text highlights that a \u20ac1 donation is made for each purchase. The packaging comes in various sizes. Blue background with white text. Available for the 2026 school year.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/06\/KPL_2026_FORMAT-META-300x300px.png 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/06\/KPL_2026_FORMAT-META-300x300px-150x150.png 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/06\/KPL_2026_FORMAT-META-300x300px-12x12.png 12w\" sizes=\"(max-width: 300px) 100vw, 300px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>This new symbol will carry the colors of French cosmetics to the Beauty World Middle East trade show, to be held in Dubai from October 28 to 30, 2024.<\/p>\n\n\n\n<p>Some 150 m\u00b2 will be allocated to French brands in this pavilion.<\/p>\n\n\n\n<p>A must-attend event for forging new partnerships with players in the cosmetics market in the Near and Middle East, Turkey, Egypt, Israel, Africa, India and Iran, Beauty World Middle East attracts more and more exhibitors (1,700 from 57 different countries and 27 international pavilions) and visitors (65,000, +25%) every year.<\/p>\n\n\n\n<p>Buoyed by the quality image of \"made in France\", a real asset, France is the leading supplier of cosmetics to these countries in the Near and Middle East, buoyed by strong growth in demand in the United Arab Emirates (+14.51TP6Q).&nbsp;<\/p>\n\n\n\n<p>With this new identity, French VSEs and SMEs will be able to count on Cosmed's support in promoting French cosmetics at Beauty World Middle East.<\/p>\n\n\n\n<p>Cosmed will also be offering tailor-made support, including space tailored to the needs of SMEs, transport logistics to and from the show, targeted regulatory webinars by country to help prepare for the show, and a digital package to optimize contacts.<\/p>","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s deux ann\u00e9es de succ\u00e8s en 2022 et 2023, le pavillon collectif \u00ab French Cosmetics \u00bb de Cosmed au salon Beauty World Middle East de Duba\u00ef, s&rsquo;enrichit d&rsquo;une nouvelle identit\u00e9 graphique. Objectif affich\u00e9 de Cosmed, association professionnelle des TPE, PME et ETI de la fili\u00e8re cosm\u00e9tique : \u201cperformer\u201d \u00e0 l&rsquo;international.&nbsp; Ce nouveau symbole permettra de [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":18511,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[52,51],"tags":[61],"class_list":{"0":"post-18510","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-formulation","8":"category-ingredients","9":"tag-info-marche"},"acf":{"nc":"e.marquier@cosmed.fr","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/www.cosmed.fr\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/18510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=18510"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/18510\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/18511"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=18510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=18510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=18510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}