{"id":18888,"date":"2024-04-08T12:00:00","date_gmt":"2024-04-08T10:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=18888"},"modified":"2024-04-08T00:08:09","modified_gmt":"2024-04-07T22:08:09","slug":"weleda-the-natural-and-organic-anti-aging-specialist-takes-a-stand","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/weleda-the-natural-and-organic-anti-aging-specialist-takes-a-stand\/","title":{"rendered":"Weleda, natural and organic anti-ageing specialist, stands out from the crowd"},"content":{"rendered":"<p>With a market share of 18 %, Weleda France, a subsidiary of the international Swiss group and a major player in natural and organic health and cosmetics, has climbed to the top of the natural and organic anti-aging cosmetics segment, according to data from the Gie Gers organization cited by the company, thanks to its two recent ranges \"Gentiane bleue &amp; Edelweiss\" and \"Grenade &amp; Peptides de Maca\".<sup>1<\/sup>.<\/p>\n\n\n\n<p>The \"Gentiane Bleue &amp; Edelweiss\" anti-aging skin care range, for example, has grown by +131% since its launch in September 2023, to become the #1 day cream in the natural and organic segment, according to Gie Gers data.<sup>2<\/sup>.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-2244627718\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-1156462843\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24744\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg\" alt=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>Previously, Weleda had made a breakthrough in spring 2023 with its \"Pomegranate &amp; Maca Peptides\" anti-aging range, whose day cream is contributing to market growth.<\/p>\n\n\n\n<p>Weleda, a century-old international group headquartered in Arlesheim (Switzerland), has 25 companies worldwide and employs over 2,500 people. Weleda products are available in over 50 countries. Established since 1924 in Alsace, at the crossroads of three borders, the French subsidiary represents one of the Group's most important markets.&nbsp;<\/p>\n\n\n\n<p><sub>1 Gers, organic anti-aging market, PDM value, CAM January 2024, pharmacies + parapharmacy<\/sub><sub><br><\/sub><sub>2 Gers, organic anti-aging, Blue Gentian + Evening Primrose, September 2023-January 2024 vs. September 2022-January 2023, pharmacies + parapharmacies<\/sub><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Avec 18 % de parts de march\u00e9, Weleda France, filiale du groupe international suisse et acteur majeur en sant\u00e9 et cosm\u00e9tique naturelle et bio, se hisse, selon selon les donn\u00e9es de l\u2019organisation Gie Gers reprises par l\u2019entreprise, \u00e0 la premi\u00e8re place du segment des cosm\u00e9tiques anti-\u00e2ge naturels et bio gr\u00e2ce \u00e0 ses deux r\u00e9centes gammes [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":18890,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[52],"tags":[60],"class_list":{"0":"post-18888","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-formulation","8":"tag-info-produit"},"acf":{"nc":"sabrina@scl-conseil.com","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/www.weleda.fr\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/18888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=18888"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/18888\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/18890"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=18888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=18888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=18888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}