{"id":19416,"date":"2024-05-22T12:00:00","date_gmt":"2024-05-22T10:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=19416"},"modified":"2024-05-22T11:27:59","modified_gmt":"2024-05-22T09:27:59","slug":"journees-de-la-naturalite-a-success","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/journees-de-la-naturalite-a-success\/","title":{"rendered":"Journ\u00e9es de la Naturalit\u00e9: a success!"},"content":{"rendered":"<p>The Journ\u00e9es de la Naturalit\u00e9 organized by the Innov'Alliance competitiveness cluster on April 3 and 4, 2024 at the Palais des Papes, Avignon, welcomed 190 professionals from the plant production and processing sectors.&nbsp;<\/p>\n\n\n\n<p>The first edition of the Journ\u00e9es de la Naturalit\u00e9, in 2022, validated the expectations of professionals regarding the challenges of naturalness. This 2nd<sup>e<\/sup> edition provided an opportunity to take stock of solutions and go further.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-3726267948\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-4149961313\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24744\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg\" alt=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>Over two days, some twenty conferences and round tables provided an opportunity to share the latest scientific, technical and economic advances in the agriculture, agri-food, food supplements and health ingredients, cosmetics, flavors and fragrances sectors.<\/p>\n\n\n\n<p>The naturalness market is growing steadily and even intensifying, opening up new opportunities for companies and responding to major social issues.&nbsp;<\/p>\n\n\n\n<p>Among the issues addressed at the Journ\u00e9es de la Naturalit\u00e9 are the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Preserving territories and biodiversity. (Provence-Alpes-C\u00f4te d'Azur is the driving force behind naturalness, and the national benchmark in terms of natural resources and professional networks),<\/li>\n\n\n\n<li>Save raw materials, water and energy resources for industrial production,<\/li>\n\n\n\n<li>Developing sustainable solutions at the heart of Factory 4.0 to minimize the environmental impact of operations,<\/li>\n\n\n\n<li>Meeting consumer expectations for ever safer and healthier products.<\/li>\n<\/ul>\n\n\n\n<p>In addition to conferences and round tables, participants at the Journ\u00e9es de la Naturalit\u00e9 were able to schedule individual meetings with R&amp;D experts or future customers and partners. Over 400 appointments were made.<\/p>\n\n\n\n<p>With over 400 members, the Innov'Alliance competitiveness cluster was able to count on the active involvement of its partners in the success of the 2<sup>e<\/sup> edition of the Journ\u00e9es de la Naturalit\u00e9: R\u00e9gion SUD Provence-Alpes-C\u00f4te d'Azur, d\u00e9partement de Vaucluse, Grand Avignon, ville d'Avignon, Herbarom, INRAE, OvinAlp, Phytocontrol, Shiseido, ArkoPharma, Dachser, Givaudan, L'Occitane, Robertet, Yves Rocher, Squali, etc.<\/p>","protected":false},"excerpt":{"rendered":"<p>Les Journ\u00e9es de la Naturalit\u00e9 organis\u00e9es par le p\u00f4le de comp\u00e9titivit\u00e9 Innov&rsquo;Alliance les 3 et 4 avril 2024 au Palais des Papes, \u00e0 Avignon, ont accueilli 190 professionnels des fili\u00e8res de production et de transformation du v\u00e9g\u00e9tal.&nbsp; La premi\u00e8re \u00e9dition des Journ\u00e9es de la Naturalit\u00e9, en 2022, avait permis de valider les attentes des professionnels [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":19417,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[51],"tags":[61],"class_list":{"0":"post-19416","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ingredients","8":"tag-info-marche"},"acf":{"nc":"claire.rochereau@pole-innovalliance.com","nc2":"claudineayme@gmail.com","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/pole-innovalliance.com\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/19416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=19416"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/19416\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/19417"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=19416"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=19416"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=19416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}