{"id":1963,"date":"2018-04-27T08:00:44","date_gmt":"2018-04-27T06:00:44","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=1963"},"modified":"2018-04-26T17:29:30","modified_gmt":"2018-04-26T15:29:30","slug":"alliora-adjust-positioning","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/alliora-adjust-positioning\/","title":{"rendered":"Alliora adjusts its positioning"},"content":{"rendered":"<p><strong>Since its takeover by GPack in November 2017, Alliora has been revamping and refining its offering to cosmetics and wine &amp; spirits brands. Thanks to a recent internal restructuring and the solid investments currently being made on its site, Alliora intends to become a center of expertise for the group.<br \/>\n<\/strong>Renowned for its French excellence in the manufacture of cardboard boxes, Alliora has experienced a significant development over the past year. By acquiring the French company, GPack, a specialist in the manufacture of cardboard boxes and cases, intended to turn it into a premium pole in Europe.<\/p>\n<p><strong>Successful reconciliation<\/strong><\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-3124605713\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-2382705206\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24742\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg\" alt=\"site-industries-cosmetiques Two men speak during a Siemens videocast. The Siemens logo and French text promote an episode on corporate revenue management in April 2026, with a button labeled &quot;Discover Episode 1&quot; at the bottom.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN1_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n<p>On Monday April 9, Alliora signed its \"majority company agreement\" with its social partners, following negotiations aimed at adjusting the company's size. The serene climate in which this agreement was reached augurs well for the future.<br \/>\n\"This new organization will help ensure the company's future, both economically and socially,\" explains the group's management.<\/p>\n<p><strong>Optimization required<\/strong><\/p>\n<p>True to its objective, at the start of the year the Gpack group launched a series of investments designed to give Alliora the means to achieve its new positioning: reorganization of teams and tasks, installation of new machines, review of production flows and consolidation of the scope of expertise.<br \/>\nThe forthcoming installation of 4 new-generation Emmeci machines will make production faster and more efficient.<br \/>\nThanks to this initiative, Alliora is entering a new era and consolidating its offering to customers.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Depuis son rachat par GPack en novembre 2017, Alliora fait peau neuve et affine son offre aupr\u00e8s des marques de cosm\u00e9tiques et de vins et spiritueux. Gr\u00e2ce \u00e0 une r\u00e9cente restructuration interne et les solides investissements actuellement r\u00e9alis\u00e9s sur son site, Alliora entend devenir un centre d\u2019expertise pour le groupe. Reconnu pour son excellence fran\u00e7aise [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1964,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[61],"class_list":{"0":"post-1963","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-marche"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/1963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=1963"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/1963\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/1964"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=1963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=1963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=1963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}