{"id":2010,"date":"2018-05-22T08:00:26","date_gmt":"2018-05-22T06:00:26","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=2010"},"modified":"2018-05-14T15:15:05","modified_gmt":"2018-05-14T13:15:05","slug":"texen-realise-new-dior-addict-lacquer-plump-de-dior","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/texen-realise-new-dior-addict-lacquer-plump-de-dior\/","title":{"rendered":"Texen creates the new Dior Addict Lacquer Plump"},"content":{"rendered":"

This spring, the House of Dior presents its first plumping lacquered lip ink. Available in 16 shades, this new-generation product is positioned between make-up and skincare, for a glossy, resistant finish. Texen Industries was entrusted with the production of the pack, a multi-challenge project.<\/p>\n

Special attention to the bottle
\n<\/strong>This new range consists of a bottle injected in two operations.
\nFirst step: A PETG mold incorporates a black aluminum cap. The cut-out features the brand name, and the preform simulates the contours of a lipstick grape. The graphic cut-out of the logo subtly reveals the color of the bulk.
\nThe second operation is to over-mold the part to give it its final square shape. The bottle is then protected by a varnish.<\/p>

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Injection molding and assembly
\n<\/strong>The PBT collar is injected, then metallized and automatically welded to the bottle.
\nThe hood comprises 4 assembled parts: the silver-metallized ABS-injected ball top,
\nThe two-color PETG injected cap is then varnished, and the injected stem is fitted with the applicator selected by the House of Dior.<\/p>\n

Technical prowess
\n<\/strong>For Texen Industries, the N\u00b01 challenge lies in the creation of the bottle. Texen Industries is extremely meticulous when it comes to overmolding, ensuring a perfect surface finish and maximum brilliance, with no bubbles or water droplets.
\nThe House of Dior puts its soul into every one of its products. It pays the utmost attention to every stage in the manufacture of its products.
\nA close collaboration between the teams of the Texen Industries division and the House of DIOR contributed to the success of this production.<\/p>","protected":false},"excerpt":{"rendered":"

Pour ce printemps, la Maison Dior pr\u00e9sente sa premi\u00e8re encre \u00e0 l\u00e8vres laqu\u00e9e repulpante. Disponible en 16 teintes, ce produit nouvelle g\u00e9n\u00e9ration se positionne entre maquillage et soin pour un rendu brillant et r\u00e9sistant. Texen Industries s\u2019est vu confier la r\u00e9alisation de son pack, une production aux multiples challenges. Une attention particuli\u00e8re pour le flacon […]<\/p>\n","protected":false},"author":3,"featured_media":2013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-2010","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=2010"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2010\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/2013"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=2010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=2010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=2010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}