{"id":21081,"date":"2024-12-16T07:00:00","date_gmt":"2024-12-16T06:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=21081"},"modified":"2024-12-16T02:47:13","modified_gmt":"2024-12-16T01:47:13","slug":"lancome-chooses-hds-inune-for-absolute-fragrances","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/lancome-chooses-hds-inune-for-absolute-fragrances\/","title":{"rendered":"Lanc\u00f4me chooses HDS Inune for Absolue Les Parfums"},"content":{"rendered":"

For its first haute parfumerie collection dedicated to Centifolia Rose, grown at the heart of its Domaine de la Rose in Grasse, southern France, Lanc\u00f4me has selected the HDS Inune refillable pump from Aptar Beauty, a global specialist in dispensing systems.<\/p>\n\n\n\n

Lanc\u00f4me's 11 Absolue fragrances are created using two new patented rose extracts, specially developed for the L'Or\u00e9al Group brand. The olfactory integrity of the juices is therefore crucial. With its robust design and cutting-edge technology, Aptar Beauty's Inune pump meets this imperative.<\/p>

Advertising<\/div>
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Designed without POM (polyoxymethylene), the Inune pump offers a mechanism with no metal contact with the juice. It uses Aptar's High Definition Spray (HDS) technology to ensure that every facet of every fragrance is revealed in all its complexity.<\/p>\n\n\n\n

Refillable spray with fine diffusion<\/h2>\n\n\n\n

With Absolue Les Parfums, Lanc\u00f4me switches to a refillable system. The HDS Inune pump features an SNI 15 screw neck for easy filling. The HDS Inune refillable pump delivers a light, fine spray with a wide-angle spray pattern. With each spray, it delivers a 70-microliter dose that settles generously on the skin, enriching the fragrance sensory experience.<\/p>\n\n\n\n

\"We're seeing an increase in niche fragrance collections among luxury brands, using the same packaging solution for a variety of scents. Each brand has its own requirements, and Lanc\u00f4me's are particularly rigorous, both in terms of aesthetics and technology. Our partnership has resulted in a high-performance distribution solution that blends perfectly with the range's visual identity\".<\/em>says Ya\u00ebl Letrosne, Senior Account Manager, Aptar Beauty, EMEA.<\/p>\n\n\n\n

Featuring an invisible mechanism, the HDS Inune refillable pump is manufactured and decorated at the Aptar Beauty factory in Le Neubourg, France. It is anodized to a shiny gold finish to match the cap and metal plate on the bottle, for a luxurious look. <\/p>","protected":false},"excerpt":{"rendered":"

Pour sa premi\u00e8re collection de haute parfumerie d\u00e9di\u00e9e \u00e0 la Rose Centifolia, cultiv\u00e9e au c\u0153ur de son domaine de la Rose \u00e0 Grasse, dans le sud de la France, Lanc\u00f4me a s\u00e9lectionn\u00e9 la pompe rechargeable HDS Inune d\u2019Aptar Beauty, sp\u00e9cialiste mondial des syst\u00e8mes de distribution. Les 11 fragrances Absolue de Lanc\u00f4me sont \u00e9labor\u00e9es \u00e0 partir […]<\/p>\n","protected":false},"author":148,"featured_media":21083,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-21081","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":"Nataly.joubert@gmail.com","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/aptar.com\/beauty\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/21081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=21081"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/21081\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/21083"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=21081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=21081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=21081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}