{"id":2112,"date":"2018-07-12T08:00:53","date_gmt":"2018-07-12T06:00:53","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=2112"},"modified":"2018-07-11T14:59:34","modified_gmt":"2018-07-11T12:59:34","slug":"texen-beauty-partners-affirms-its-positioning-at-make-up-in-paris","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/texen-beauty-partners-affirms-its-positioning-at-make-up-in-paris\/","title":{"rendered":"Texen Beauty Partners asserts its position at Make Up In Paris"},"content":{"rendered":"

At the latest Make Up in Paris trade show, Texen Beauty Partners presented a 100 % make-up collection in line with consumer expectations. With this significant offering, the Group's division is confirming its complementarity with Texen's industrial base and its brand-new marketing and innovation unit.<\/p>\n

Texen Beauty Partners, a signature collection
\n<\/strong>Texen Beauty Partners took advantage of its presence at the show to present its customers with a choice of targeted products: highly fashionable collections called \"Nude\" or \"Kawaii\", an interesting digression into stick mechanisms (waterproof, triangular cross-section, beveled chimney...) and a turnkey offer for liner and brow applications.
\nTexen Beauty Partners' sharpened offering encourages debate with brands, supporting them with agility and responsiveness thanks to its ecosystem of packaging, process and formula solutions.<\/p>

Advertising<\/div>
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Group strength
\n<\/strong>With a network of partners built up around the world, Texen Beauty Partners' offer is in line with Texen's scope of action, which it helps to broaden.
\nThe division operates within the structuring framework of the Group, with the same standards of excellence.
\nThanks to this new organization, Texen is positioning itself on a new playing field,\" explains Sophie Gaspin, Sales Director of Texen Beauty Partners. The offerings of Texen Beauty Partners and Texen Industries are complementary. Our strength lies in working with customers to define the direction their project should take, deciding whether to work exclusively with Texen Industries or Texen Beauty Partners, or to combine the expertise of both divisions. In this way, we encourage \"healthy\" internal competition to identify the ideal innovative solutions with the customer.
\nThis new organization should enable each division to retain its strengths while cultivating synergies, with the common objective of serving the technical and aesthetic requirements of our customers, without ever losing sight of the constraints of time to market and investment measurement\".
\nTomorrow's challenges for Texen Beauty Partners: CSR and regulatory aspects, on which exchanges with Texen's Quality and CSR departments are numerous and decisive.<\/p>","protected":false},"excerpt":{"rendered":"

Lors du dernier salon Make Up in Paris, Texen Beauty Partners pr\u00e9sentait une collection maquillage 100 % en ligne avec les attentes des consommatrices. Par cette offre significative, la division du groupe affirme sa compl\u00e9mentarit\u00e9 avec les socles industriels de Texen et la toute nouvelle cellule d\u00e9di\u00e9e au marketing et \u00e0 l\u2019innovation. Texen Beauty Partners, […]<\/p>\n","protected":false},"author":3,"featured_media":2113,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-2112","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=2112"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2112\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/2113"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=2112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=2112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=2112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}