{"id":22762,"date":"2025-07-15T07:00:00","date_gmt":"2025-07-15T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=22762"},"modified":"2025-07-14T23:39:25","modified_gmt":"2025-07-14T21:39:25","slug":"effervescence-lab-formulation-and-sensoriality","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/effervescence-lab-formulation-and-sensoriality\/","title":{"rendered":"Effervescence Lab, formulation and sensoriality"},"content":{"rendered":"

Under the impetus of Muriel Hibon, Effervescence Lab stands out for its creative and scientific approach to the creation of skincare, hygiene, make-up and technical products. <\/p>\n\n\n\n

Creating something new for each brand<\/h2>\n\n\n\n

Each project is treated individually. Effervescence Lab's aim is to be bold enough to create emotions and, in the company's words, \"achieve perfection\", from conception to product launch. <\/p>

Advertising<\/div>
\"site-industries-cosmetiques<\/a><\/div><\/div>\n\n\n\n

For controlled success, the laboratory relies on its expertise in formulation and sensoriality, which has led to exclusive know-how in ultra-sensorial skincare textures.<\/p>\n\n\n\n

Three collections unveiled<\/h2>\n\n\n\n

Tomorrow's challenge? A purist formula, using natural, renewable and biodegradable raw materials. A texture whose sensoriality contributes to an immersive experience, for which efficacy is based on a complex of vectorized active ingredients, guaranteeing safety of use and transparency for the consumer.<\/p>\n\n\n\n

This year, Effervescence Lab unveils three collections: skincare textures, suncare products, cleansers and hybrid make-up organized around emerging sensory and conceptual trends.<\/p>\n\n\n\n

Sublime uses ultra-sensorial formulas that appeal to positive emotions to reveal inner confidence and bring out radiant beauty. <\/p>\n\n\n\n

Hybride combines skincare and make-up for a sensorial product experience, \"where the art of complexion is combined with the effectiveness of targeted care.<\/em><\/p>\n\n\n\n

Finally, Essentia is a refined collection that draws its inspiration from elegant sobriety and embodies a return to the basics, where every substance has a meaning, every gesture an intention.<\/p>","protected":false},"excerpt":{"rendered":"

Sous l\u2019impulsion de Muriel Hibon, Effervescence Lab se distingue par une approche cr\u00e9ative et scientifique dans le domaine de la cr\u00e9ation de soin, d\u2019hygi\u00e8ne, et de maquillage ainsi que de produits techniques.  Concevoir de l\u2019in\u00e9dit pour chaque marque Chaque projet est trait\u00e9 de fa\u00e7on sp\u00e9cifique. Effervescence Lab entend s’autoriser toutes les audaces pour cr\u00e9er des […]<\/p>\n","protected":false},"author":148,"featured_media":22764,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[52],"tags":[60],"class_list":{"0":"post-22762","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-formulation","8":"tag-info-produit"},"acf":{"nc":"manon.convert@effervescence-lab.com","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/www.effervescence-lab.com\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/22762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=22762"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/22762\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/22764"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=22762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=22762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=22762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}