{"id":22787,"date":"2025-07-18T07:00:00","date_gmt":"2025-07-18T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=22787"},"modified":"2025-07-18T06:28:18","modified_gmt":"2025-07-18T04:28:18","slug":"velvetvelo-alcohol-free-fragrances","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/velvetvelo-alcohol-free-fragrances\/","title":{"rendered":"Velvetvelo: alcohol-free fragrances"},"content":{"rendered":"<p>Created in Nice, France, Velvetvelo shakes up the codes of traditional perfumery with a collection of water-based, alcohol-free fragrances, combining sensoriality, technology and respect for the skin. Developed in partnership with the Mane laboratory, Velvetvelo creations incorporate olfactory innovations such as Aquafine, an exclusive water-scented emulsion technology, ensuring long-lasting fragrance without irritation or photosensitization; E-pure Jungle Essence, a solvent-free cold extraction process, to preserve the integrity of natural raw materials; and Green Motion, a strict sustainability assessment methodology, applied right from the design stage of each formula.<\/p>\n\n\n\n<p>Velvetvelo's latest creation: Sound of the sun. Created in collaboration with Ekcentrik by perfumer Violaine Collas, this eau de parfum embodies a sunset on a sandy beach, as the light fades and the music soars. Mono\u00ef becomes synesthesia: coco-frangipani, freesia, creamy woods and sweet musks compose a warm, soft and persistent olfactory melody.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-385893657\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-1414683953\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24744\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg\" alt=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>Designed for a new generation of consumers sensitive to clean beauty and concrete commitments, Velvetvelo also integrates a Sorga QR code on each bottle to guarantee complete traceability of creations: origin of ingredients, transparency of supply chains, production ethics.<\/p>\n\n\n\n<p>With its evocative, poetic names, Rue des Mimosas and Un Homme \u00e0 la Mer,<\/p>\n\n\n\n<p>Archim\u00e8de in Love, Sound of the Sun, the brand offers an intimate, sunny olfactory experience, embodying sensorial, modern, ethical perfumery.<\/p>","protected":false},"excerpt":{"rendered":"<p>Cr\u00e9\u00e9e \u00e0 Nice, Velvetvelo bouscule les codes de la parfumerie traditionnelle avec une collection de fragrances formul\u00e9es \u00e0 base d\u2019eau, sans alcool, alliant sensorialit\u00e9, technologie et respect de la peau. D\u00e9velopp\u00e9es en partenariat avec le laboratoire Mane, les cr\u00e9ations Velvetvelo int\u00e8grent les innovations olfactives comme Aquafine, une technologie exclusive d\u2019\u00e9mulsion parfum\u00e9e dans l\u2019eau, assurant une [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":22789,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[62],"tags":[60],"class_list":{"0":"post-22787","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-parfums","8":"tag-info-produit"},"acf":{"nc":"","nc2":"martina@dmmediapr.com","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/velvetvelo.com\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/22787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=22787"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/22787\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/22789"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=22787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=22787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=22787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}