{"id":23336,"date":"2025-09-22T07:00:00","date_gmt":"2025-09-22T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=23336"},"modified":"2025-09-19T09:26:37","modified_gmt":"2025-09-19T07:26:37","slug":"innovation-trends-award-makeup-in-newyork-2025-101-products-evaluated","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/innovation-trends-award-makeup-in-newyork-2025-101-products-evaluated\/","title":{"rendered":"MakeUp In NewYork 2025 Innovation &amp; Trends Awards: 101 products judged!"},"content":{"rendered":"<p>Some 52 exhibitors took part in the IT Awards MakeUp in NewYork 2025, presenting a total of 101 make-up and skincare products, including seven in the Accessories category, 49 in the Formulation category, 25 in the Full Service category and 23 in the Packaging category. Of the new products presented in these categories, 21 were also in the running for the Ocean Beauty Award, a special prize launched as part of the focus on ocean beauty at the 2025 edition of MakeUp in. The award recognizes innovations developed using ingredients or materials of marine origin.<\/p>\n\n\n\n<p>Participation in the competition was free of charge, and exhibitors were able to enter up to three new products. The innovative nature of the products presented was assessed by a jury of experts in cosmetic innovation, on the basis of criteria such as sensoriality, ease of use, technical performance, ingredients and raw materials, environmental impact, commercial relevance and color and light effects.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-2979209535\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-81266967\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24923\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques A graphic with the text &quot;10 years SILAB Softcare&quot; in the center, surrounded by hexagonal shapes and blue accents. The Silab logo is in the top right-hand corner, and &quot;Solutions for compromised skin&quot; appears at the bottom, celebrating May 2026.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/SILAB-SOFTCARE_10ans_300x300px.jpg\" alt=\"site-industries-cosmetiques A graphic with the text &quot;10 years SILAB Softcare&quot; in the center, surrounded by hexagonal shapes and blue accents. The Silab logo is in the top right-hand corner, and &quot;Solutions for compromised skin&quot; appears at the bottom, celebrating May 2026.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/SILAB-SOFTCARE_10ans_300x300px.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/SILAB-SOFTCARE_10ans_300x300px-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/SILAB-SOFTCARE_10ans_300x300px-12x12.jpg 12w\" sizes=\"(max-width: 300px) 100vw, 300px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n\n\n\n<p>The products with the highest scores in this evaluation are finalists in each competition category.<\/p>\n\n\n\n<p>For more information:<br><a href=\"https:\/\/www.makeup-in-newyork.com\/en\/program-animations\/it-awards\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.makeup-in-newyork.com\/en\/program-animations\/it-awards<\/a><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Quelque 52 exposants ont particip\u00e9 au concours IT Awards MakeUp in NewYork 2025, pr\u00e9sentant un total de 101 produits de maquillage et de soins de la peau, dont sept dans la cat\u00e9gorie Accessoires, 49 dans la cat\u00e9gorie Formulation, 25 dans la cat\u00e9gorie Full Service et 23 dans la cat\u00e9gorie Packaging. Parmi les nouveaux produits pr\u00e9sent\u00e9s [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":23338,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[52,57],"tags":[60],"class_list":{"0":"post-23336","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-formulation","8":"category-packaging","9":"tag-info-produit"},"acf":{"nc":"justine.brunet@infopro-digital.com","nc2":"","nc3":"","nc4":"","nc5":"","nom_url":"Site internet","lien_url":"https:\/\/www.makeup-in-newyork.com\/"},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/23336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=23336"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/23336\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/23338"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=23336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=23336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=23336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}