{"id":24293,"date":"2026-01-26T12:30:00","date_gmt":"2026-01-26T11:30:00","guid":{"rendered":"https:\/\/www.industries-cosmetiques.fr\/?p=24293"},"modified":"2026-01-23T18:42:10","modified_gmt":"2026-01-23T17:42:10","slug":"prad-highlights-i-want-choo-with-love","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/prad-highlights-i-want-choo-with-love\/","title":{"rendered":"PRAD puts the spotlight on \u00abI Want Choo With Love\u00bb"},"content":{"rendered":"

Prad<\/a> unveils its latest innovation in perfume packaging with \u00abI Want Choo With Love\u00bb. The bottle, a translucent pink metallization, combines aesthetics, respect for the environment and technical performance.<\/strong><\/p>\n

Prad presented its latest creation, \u00abI Want Choo With Love\u00bb. The fragrance, the result of a collaboration with Interparfums, stands out thanks to its translucent metallization, which creates a subtle play of light. According to Belinda Ortner, Marketing and Communications Director at Prad, \u00abWith Love\u00bb is \u00aban innovation that reinforces our commitment to eco-responsible production.<\/p>

Advertising<\/div>
\"site-industries-cosmetiques<\/a><\/div><\/div>\n

Ethical values at the service of aesthetics<\/h2>\n

In addition to its \u00abvibrant\u00bb aesthetic, the metallization used by Prad enables the bottle to be fully recyclable, minimizing environmental impact. \u00abI Want Choo With Love\u00bb is a floral, fruity and amber eau de parfum, with a \u00abresolutely modern\u00bb pink vanilla signature, underlining the bold positioning of the Jimmy Choo brand.<\/p>\n

Mastered technologies<\/h2>\n

Prad is positioned in several technologies, including liquid metallization, lacquering and hot stamping. These techniques, used individually or in combination, enable a wide range of renderings and effects to be achieved. The company is also committed to sustainability, participating in the UN Global Compact Program and having obtained EcoVadis Platinum status.<\/p>","protected":false},"excerpt":{"rendered":"

Prad d\u00e9voile sa derni\u00e8re innovation dans l’emballage de parfums avec \u00ab I Want Choo With Love \u00bb. Ce flacon, issu d’une m\u00e9tallisation translucide ros\u00e9e, allie esth\u00e9tique, respect de l’environnement et performance technique. Prad a pr\u00e9sent\u00e9 sa derni\u00e8re cr\u00e9ation, \u00ab I Want Choo With Love \u00bb. Ce parfum, fruit de la collaboration avec Interparfums, se distingue […]<\/p>\n","protected":false},"author":1,"featured_media":24292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-24293","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":"belindaortner@prad.fr","nc2":"","nc3":"","nc4":"","nc5":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/24293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=24293"}],"version-history":[{"count":1,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/24293\/revisions"}],"predecessor-version":[{"id":24300,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/24293\/revisions\/24300"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/24292"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=24293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=24293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=24293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}