{"id":24538,"date":"2026-03-05T12:30:00","date_gmt":"2026-03-05T11:30:00","guid":{"rendered":"https:\/\/www.industries-cosmetiques.fr\/?p=24538"},"modified":"2026-03-03T19:20:57","modified_gmt":"2026-03-03T18:20:57","slug":"launch-of-neuroaura-by-gotha-cosmetics-a-breakthrough-in-beauty","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/launch-of-neuroaura-by-gotha-cosmetics-a-breakthrough-in-beauty\/","title":{"rendered":"Gotha Cosmetics launches Neuroaura, a breakthrough in beauty"},"content":{"rendered":"<p><strong>Gotha Cosmetics unveils Neuroaura, a new range where science and beauty converge. This concept explores the links between neuroscience and cosmetics, offering innovative formulations for the skin.<\/strong><\/p>\n<p>In 2026, Gotha Cosmetics presents Neuroaura, an innovative concept combining neuroscience and cosmetics. This approach aims to redefine the perception of beauty, not just as an appearance, but as an emotional experience. Formulations are developed to act on the connections between skin, brain and emotions, promoting emotional and sensory well-being.\n\u00ab&nbsp;<em>True beauty isn't something you apply. It's something you activate,<\/em>&nbsp;\u00bbexplains the brand<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-475673083\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-2078421547\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24744\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg\" alt=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n<h2 class=\"wp-block-heading\">A concept focused on sensoriality<\/h2>\n<p>Neuroaura is based on four fundamental pillars: Texture, Performance, Actives and Concept. The first pillar, Texture, is defined by a sensorial experience. Products are designed to generate an immediate emotional response upon application, underlining the importance of sensation in beauty. The functionality of textures is both soft and comforting, transforming each application into a privileged moment.\nThe Performance pillar translates into formulas with visible impact, incorporating carefully selected active ingredients. These react with the skin's nervous system, delivering high-performance beauty while ensuring optimal respect for the dermis. This concept delivers results that combine immediate benefits with long-term care.<\/p>\n<h2 class=\"wp-block-heading\">Product highlights<\/h2>\n<p>Neuroaura's product range includes some striking innovations. Nu(de)wy Skin Juice, for example, is described as a \u00abnew skin care product\".\u00ab&nbsp;<em>daily dose of juice for the skin<\/em>&nbsp;\u00bbIt offers a light, full-bodied texture that blends perfectly into the face. It aims to give a fresh, natural look all day long. On the other hand, Lock At Me Sealing Mist stands out for its effectiveness in keeping makeup intact, while rooting well-being with its refreshing effect. The products are designed to optimize the daily skincare routine without compromising aesthetics.<\/p>","protected":false},"excerpt":{"rendered":"<p>Gotha Cosmetics d\u00e9voile Neuroaura, une nouvelle gamme o\u00f9 la science et la beaut\u00e9 convergent. Ce concept explore les liens entre neurosciences et cosm\u00e9tiques, offrant des formulations innovantes pour la peau. En 2026, Gotha Cosmetics pr\u00e9sente Neuroaura, un concept novateur qui associe neurosciences et cosm\u00e9tique. Cette approche vise \u00e0 red\u00e9finir la perception de la beaut\u00e9, non [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24537,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[52],"tags":[60],"class_list":{"0":"post-24538","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-formulation","8":"tag-info-produit"},"acf":{"nc":"stefano@mapwork.it","nc2":"","nc3":"","nc4":"","nc5":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/24538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=24538"}],"version-history":[{"count":1,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/24538\/revisions"}],"predecessor-version":[{"id":24542,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/24538\/revisions\/24542"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/24537"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=24538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=24538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=24538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}