{"id":2472,"date":"2018-10-31T08:00:19","date_gmt":"2018-10-31T06:00:19","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=2472"},"modified":"2018-10-30T16:01:04","modified_gmt":"2018-10-30T14:01:04","slug":"albea-commitment-to-circular-economy-of-plastic","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/albea-commitment-to-circular-economy-of-plastic\/","title":{"rendered":"Alb\u00e9a commits to the circular economy of plastics"},"content":{"rendered":"
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Alb\u00e9a signs the Ellen MacArthur Foundation's New Plastics Economy Global Commitment alongside several of its customers and partners, with the aim of implementing a circular plastics economy.<\/p>\n

For the past four years, the Ellen MacArthur Foundation has been rallying companies and governments around a positive vision: a circular economy for plastics. Today, the Foundation and the United Nations Environment Programme are accelerating this momentum by launching the New Plastics Economy Global Commitment.
\nSince 2002, Alb\u00e9a has placed sustainable development at the heart of its corporate strategy, inventing packaging with a smaller environmental footprint thanks to its eco-design and life-cycle analysis expertise, the reduction of plastic used, the development of recyclable packaging, the use of biosourced and recycled plastic (PCR), and the establishment of partnerships with companies and associations in the recycling sector.<\/p>

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Signing the New Plastics Economy Global Commitment reinforces Alb\u00e9a's strategic orientations, as it commits to :<\/p>\n

i. make 100 % of its plastic packaging reusable or recyclable by 2025.
\nii. set itself the ambitious target of using 10% of recycled plastic in its packaging by 2025
\niii. take steps to eliminate unnecessary or potentially problematic plastic packaging by 2025.
\niv. take steps to introduce packaging reuse systems where appropriate by 2025.<\/p>\n

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\"Today, our challenge is to develop an effective circular economy in the beauty and skincare products sector. In collaboration with the professionals in our ecosystem, we are trying to rethink our value chain to include the collection, sorting and recycling of materials from our products at the end of their life\", explains Fran\u00e7ois Luscan, CEO of Alb\u00e9a. Gilles Swyngedauw, Director of Innovation & Development in charge of CSR, adds: \"At Alb\u00e9a, we are convinced that by rethinking its value chain together, we will be able to enable plastic to remain at the heart of the economy while preserving the environment\".<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Alb\u00e9a signe le New Plastics Economy Global Commitmentd\u2019EllenMacArthur Foundation aux c\u00f4t\u00e9s de plusieurs de ses clients et partenaires, dans le but de mettre en place une \u00e9conomie circulaire du plastique. Depuis quatre ans, la Fondation Ellen MacArthur rassemble des entreprises etdes gouvernements autour d\u2019une vision positive : une \u00e9conomie circulaire pour le plastique. Ensemble, la […]<\/p>\n","protected":false},"author":3,"featured_media":2473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[61],"class_list":{"0":"post-2472","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-marche"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=2472"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2472\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/2473"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=2472"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=2472"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=2472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}