{"id":25104,"date":"2026-06-10T12:30:00","date_gmt":"2026-06-10T10:30:00","guid":{"rendered":"https:\/\/www.industries-cosmetiques.fr\/?p=25104"},"modified":"2026-06-08T17:34:29","modified_gmt":"2026-06-08T15:34:29","slug":"maison-piver-opts-for-a-cataphoretically-gold-finished-zamak-hood","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/maison-piver-opts-for-a-cataphoretically-gold-finished-zamak-hood\/","title":{"rendered":"Piver opts for a zamak hood with a gold cataphoresis finish"},"content":{"rendered":"

For its new 2026 range, L.T. Piver has chosen a zamak hood made by Segede Industrie, incorporating 30 % of recycled PCR zamak, with a gold cataphoresis varnish finish.<\/strong><\/p>\n\n\n\n

The bottle's cap, transposed to zamak for the upscale range, was designed and molded by Segede Industrie: the company developed and built the mold entirely in-house, mobilizing nearly 70 years of know-how to obtain complex, unprecedented shapes.<\/p>

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Inner mold and new shapes<\/h2>\n\n\n\n

Segede Industrie made the mold to measure, and the tool brought to life a silhouette inspired by the house's historic bottles, complete with engraved logo. \u00abAccompanying an entrepreneur like Nelly Chenelat and supporting her vision of excellence is an honor for a family business like Segede. The values of heritage, transmission and takeover resonate deeply with us: putting our 70 years of know-how at the service of the rebirth of L.T. Piver's renaissance gives full meaning to our role as a shaper of luxury goods.\u00bb<\/em> says Claire Trescartes, executive manager<\/em> de Segede.<\/p>\n\n\n\n

Gold finish with cataphoretic varnish and recycled zamak<\/h2>\n\n\n\n

The finish chosen for the hood is a brilliant gold obtained by cataphoresis varnish, a process presented as an alternative to traditional galvanizing for its resistance and brilliance. The hood incorporates 30 % of PCR recycled zamak, confirming the use of recycled materials in the design.<\/p>\n\n\n\n

The range includes eaux de parfum, colognes, miniatures and scented candles; the zamak cap is part of a staging including illustrated cases and labels, aiming for a vintage aesthetic reinterpreted for the contemporary. The commercial launch is scheduled for 2026.<\/p>","protected":false},"excerpt":{"rendered":"

Pour sa nouvelle gamme 2026, L.T. Piver retient un capot en zamak r\u00e9alis\u00e9 par Segede Industrie, int\u00e9grant 30\u202f% de zamak recycl\u00e9 PCR, avec une finition or par vernis cataphor\u00e8se. Le capot du flacon, transpos\u00e9 en zamak pour la mont\u00e9e en gamme, a \u00e9t\u00e9 con\u00e7u et moul\u00e9 par Segede Industrie : l\u2019entreprise a d\u00e9velopp\u00e9 et construit […]<\/p>\n","protected":false},"author":1,"featured_media":25103,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-25104","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":"","nc2":"","nc3":"","nc4":"","nc5":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/25104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=25104"}],"version-history":[{"count":2,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/25104\/revisions"}],"predecessor-version":[{"id":25107,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/25104\/revisions\/25107"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/25103"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=25104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=25104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=25104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}