{"id":2785,"date":"2019-02-06T08:00:02","date_gmt":"2019-02-06T06:00:02","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=2785"},"modified":"2019-02-06T10:38:06","modified_gmt":"2019-02-06T08:38:06","slug":"le-groupe-pochet-realizes-for-viktor-rolf-the-first-perfume-bottle-containing-10-of-glass-high-quality-recycle","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/le-groupe-pochet-realizes-for-viktor-rolf-the-first-perfume-bottle-containing-10-of-glass-high-quality-recycle\/","title":{"rendered":"The Pochet Group produces for Viktor & Rolf the first perfume bottle containing 10% of high quality recycled glass"},"content":{"rendered":"

With its SEVA, Solution Ecoresponsable, Vision d'Avenir glass, the Pochet group has co-developed with L'Or\u00e9al, for one of its licensed perfume brands, Viktor and Rolf, the first perfume bottle containing 10% of recycled glass sourced exclusively from the high-end perfume industry. The two limited editions of Bonbon and Flowerbomb feature a brilliance and transparency comparable to that of classic Pochet du Courval glass, with an optimized environmental footprint.<\/p>\n

\"With SEVA, we wanted to offer our customers a solution that would reduce the product's environmental footprint while preserving the aesthetic appeal of our glass. That's why we have set up a closed-loop process for high-end perfume bottles,\" says Pierre Deh\u00e9, CSR Director for the Pochet Group. \"This enables us to maintain the quality of our top-of-the-range glass, while setting up a virtuous cycle,\" he adds. Symbolically, one perfume bottle gives birth to another.<\/p>

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SEVA glass is naturally at the heart of the Pochet Group's CSR commitment, as part of its approach to sustainable development. Excellence & Responsibility<\/b>which brings together all the Group's environmental and social programs.<\/p>","protected":false},"excerpt":{"rendered":"

Avec son verre SEVA, Solution Ecoresponsable, Vision d\u2019Avenir, le groupe Pochet a cod\u00e9velopp\u00e9 avec L\u2019Or\u00e9al, pour l\u2019une de ses marques en licence parfum, Viktor and Rolf, le premier flacon de parfum contenant 10% de verre recycl\u00e9 issu exclusivement de la parfumerie haut de gamme. Les deux \u00e9ditions limit\u00e9es de Bonbon et de Flowerbomb pr\u00e9sentent une […]<\/p>\n","protected":false},"author":3,"featured_media":2794,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-2785","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2785","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=2785"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/2785\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/2794"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=2785"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=2785"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=2785"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}