{"id":4547,"date":"2020-05-13T07:00:45","date_gmt":"2020-05-13T05:00:45","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=4547"},"modified":"2020-05-12T15:01:29","modified_gmt":"2020-05-12T13:01:29","slug":"the-verpack-group-luxury-packaging-actor-writes-a-new-page-of-its-history-with-mutual-credit-equity","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/the-verpack-group-luxury-packaging-actor-writes-a-new-page-of-its-history-with-mutual-credit-equity\/","title":{"rendered":"The Verpack group, a player in luxury packaging, is writing a new page in its history with Cr\u00e9dit Mutuel Equity"},"content":{"rendered":"<p>A supplier to luxury brands, the family-owned Verpack group, founded by Jean-Claude Viers in Paris in 1993, is completing a managerial and shareholder transition initiated four years ago. St\u00e9phane Viers takes over the presidency of the group and the majority of voting rights in the holding company created for the occasion. Cr\u00e9dit Mutuel Equity becomes the reference minority shareholder with 25% of the capital, alongside the company's key managers. This LBO, advised by Pax Corporate Finance, will enable Verpack to boost its growth by pursuing its strategy of external growth. Verpack generated sales of over \u20ac42 million in 2019 and employs 450 people.<\/p>\n<p><strong>\u00a0<\/strong>One of France's leading manufacturers of high-end cardboard boxes and cases, Verpack serves the most prestigious customers in the cosmetics, perfume, leather goods, spirits and luxury goods industries. With four production sites in France and one in Tunisia, the company boasts substantial printing and finishing resources, while positioning itself on major issues of social and environmental responsibility, to support its customers in implementing more virtuous packaging solutions. This approach is part of an underlying trend that has seen many customers relocate their production to the Group's plants in recent years, benefiting from innovations and unrivalled levels of service and responsiveness.<br \/>\n\"\u00a0<em>This operation marks a new era for our group, one of dynamic growth. It's a time for us to pool our expertise and resources in the service of French manufacturing, a welcome development for our customers. In this, ethics, quality, safety and, of course, the environment will be key values more than ever.<\/em> \"explains St\u00e9phane Viers.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-737588457\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-3461740841\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24744\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg\" alt=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n<p><strong>\u00a0<\/strong><strong>Towards a new positioning<\/strong><\/p>\n<p>With the entry of Cr\u00e9dit Mutuel Equity, this transaction, advised by Pax Corporate Finance, aims to support the group's growth, its European expansion and future acquisitions. Verpack has built up its business mainly through successive acquisitions, with the purchase of Cartonnages Guillaume (Ile de France) in 2000, CLP Packaging (Burgundy) from the American group Chesapeake in 2006, and Korus Packaging (Bordeaux) in 2013. With the support of its new shareholder, the company intends to keep up the momentum. This operation also completes the move initiated by the group four years ago, to create a common brand and lead its various plants to standardize their processes.<\/p>\n<p>The deal is supported by a moderate level of debt, mainly provided by the historic banks, notably BNP Paribas and Caisse d'\u00c9pargne Ile-de-France, co-arrangers, as well as Cr\u00e9dit du Nord and Soci\u00e9t\u00e9 G\u00e9n\u00e9rale. The financing includes a specific line designed to ensure reactivity in terms of acquisitions.<\/p>\n<p><em>\"Proud to accompany this leading player in premium packaging in its managerial transition to support its development, we were seduced by its fine French industrial facilities, the relevance of its business model, and its constant capacity to innovate in the service of a portfolio of prestigious customers, while being a forerunner in CSR issues. The group's critical size and strong market position make it ideally positioned for the external growth operations we are keen to support.<\/em>add Jean-Marie Giannettini and Jean-Baptiste Champeau, Investment Directors at Cr\u00e9dit Mutuel Equity.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Fournisseur des marques de luxe, le groupe familial Verpack, fond\u00e9 par Jean-Claude Viers en 1993 \u00e0 Paris, ach\u00e8ve une op\u00e9ration de transition manag\u00e9riale et actionnariale engag\u00e9e il y a quatre ans. St\u00e9phane Viers prend la pr\u00e9sidence du groupe et la majorit\u00e9 des droits de vote de la holding, cr\u00e9\u00e9e pour l\u2019occasion. Cr\u00e9dit Mutuel Equity devient [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4549,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[61],"class_list":{"0":"post-4547","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-marche"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/4547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=4547"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/4547\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/4549"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=4547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=4547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=4547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}