{"id":6656,"date":"2020-11-18T05:00:35","date_gmt":"2020-11-18T04:00:35","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=6656"},"modified":"2020-11-17T15:39:54","modified_gmt":"2020-11-17T14:39:54","slug":"pour-son-parfum-cycle-la-maison-violet-a-choisi-une-offre-de-flacon-coverpla","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/pour-son-parfum-cycle-la-maison-violet-a-choisi-une-offre-de-flacon-coverpla\/","title":{"rendered":"For its Cycle fragrance, Violet has chosen a Coverpla bottle."},"content":{"rendered":"<p>In line with its commitment to development, Coverpla has signed a collaboration with the Violet brand for the Cycle fragrance. This is a deliberately limited edition, but a sustainable one, since the bottle proposed by Coverpla is refillable.<\/p>\n<p>Cycle is a creative, ephemeral range of green fragrances, in limited editions and refillable using an aluminum dose that can be ordered over the Internet. For this specific project, Coverpla supplied the Ecotube model from the Ecoline range developed by Bormioli, whose key feature is a 40 % lightened glass.<br \/>\nThe brand has chosen the Ecotube 100 ml model for its sober aesthetic and environmental credentials. It features an Aptar screw pump for safe refilling. The brand then chose a wooden cap in a beautiful vintage spirit.<\/p><div class=\"indus-dans-articles indus-entity-placement\" style=\"text-align: center;display: flex;justify-content: center;\" id=\"indus-4193327420\"><div class=\"indus-adlabel\">Advertising<\/div><div id=\"indus-1464913265\"><a data-bid=\"1\" data-no-instant=\"1\" href=\"https:\/\/www.industries-cosmetiques.fr\/en\/ad\/24744\" rel=\"noopener nofollow\" class=\"notrack\" target=\"_blank\" aria-label=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg\" alt=\"site-industries-cosmetiques Promotional graphic for Siemens&quot; &quot;The Beauty Thread&quot; videocast series, with French text about faster formulation and better control thanks to enterprise recipe management. Launch in April 2026, with a blue &quot;Discover Episode 1&quot; button. Abstract background.\"  srcset=\"https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200.jpg 1200w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-300x300.jpg 300w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1024x1024.jpg 1024w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-150x150.jpg 150w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-768x768.jpg 768w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-12x12.jpg 12w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-600x600.jpg 600w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-696x696.jpg 696w, https:\/\/www.industries-cosmetiques.fr\/wp-content\/uploads\/2026\/04\/12296_SIEMENS_Videocast_series_BAN2_1200x1200-1068x1068.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" class=\"no-lazyload\" width=\"300\" height=\"300\"   \/><\/a><\/div><\/div>\n<p>\"This eco-designed, refillable bottle was just what we'd been dreaming of. Through Violet, we want to address the social and environmental challenges of our time. We designed Cycle with respect for nature. To achieve this, we insisted on sourcing environmentally-friendly materials. From the cardboard of our pack to the aluminum refill, we've thought of everything to minimize the impact of our product on the environment,\" explains Victorien Sirot, co-founder of this new adventure for a brand with the prestige of yesteryear that has been dormant for too long.<\/p>\n<p>Cycle marks the contemporary version of this new era, - a creative capsule in the wake of uniqueness - explains Victorien.<br \/>\nThis eco-designed, refillable bottle came just at the right moment in our manufacturing schedule, as there are very few of them on the market. Coverpla made us the right proposal. Naturally, we said yes.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Dans le sillage d\u2019un d\u00e9veloppement engag\u00e9, Coverpla signe une collaboration avec la marque Violet pour le parfum Cycle. Une \u00e9dition volontairement limit\u00e9e, mais pour autant durable puisque le flacon propos\u00e9 par Coverpla est rechargeable. Cycle est une gamme cr\u00e9ative et \u00e9ph\u00e9m\u00e8re compos\u00e9e de parfums green, en \u00e9ditions limit\u00e9es et rechargeables gr\u00e2ce \u00e0 une dose en [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6660,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[60],"class_list":{"0":"post-6656","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-produit"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/6656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=6656"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/6656\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/6660"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=6656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=6656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=6656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}