{"id":6665,"date":"2020-11-19T05:00:00","date_gmt":"2020-11-19T04:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=6665"},"modified":"2020-11-18T17:54:38","modified_gmt":"2020-11-18T16:54:38","slug":"technicoflor-signe-les-parfums-de-personnages-romanesques","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/technicoflor-signe-les-parfums-de-personnages-romanesques\/","title":{"rendered":"Technicoflor creates fragrances for romantic characters"},"content":{"rendered":"

The Technicoflor group supplies some of the biggest names in Perfumery, Cosmetics and Hygiene, and its fragrances are used in numerous applications around the world: eau de toilettes, body and face care, shower gels, shampoos, hydro-alcoholic gels, etc. Its French know-how, expertise in natural and responsible formulation and commitment to the environment have won over many brands.<\/span><\/p>\n

Today, TechnicoFlor is pleased to announce the creation of olfactory signatures for characters in novels - a first!
\n<\/span>The development of these fragrances was entrusted to Ir\u00e8ne Farmachidi, TechnicoFlor's nose for 10 years and the source of numerous creations for major brands. With Julia Fiorentino, perfume manager for a cosmetics group, and Laure Margerand, author of the\u00a05 fragrances from our history,<\/i>\u00a0they have created fragrances in which each note recalls a personality trait: for Agathe, the bubbly protagonist, notes of citrus and spice; for Pierre-Emmanuel, the seducer, notes of immortelle flowers, nutmeg, leather and wood.<\/u><\/u><\/span><\/p>

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These unique fragrances are encapsulated in a bookmark at the end of the book, offering readers a unique literary and sensory experience.
\n\u00a0\"When I first read the manuscript and Laure's very precise descriptions, I imagined the perfumes and wanted to bring them to life. So it's no surprise that the olfactory representations of the characters of Agathe and Pierre-Emmanuel, made for each other, blend perfectly. What a joy to collaborate with the writer, who sometimes slightly readjusted her text over the course of the creations! All in consultation with Julia, the project's olfactory conductor. Transcribing the scent of passion, disputes and so on sometimes required a great deal of skill.<\/span><\/i>\u00a0a lot of tests, but also a lot of laughs...\"\u00a0<\/i>Ir\u00e8ne Farmachidi, perfumer at TechnicoFlor.<\/u><\/u><\/span><\/p>\n

The five fragrances of our history<\/i>available in all bookshops and on the\u00a0fnac.com<\/span><\/a><\/span>,\u00a0cultura.com<\/span><\/a><\/span>\u00a0and\u00a0amazon.fr<\/span><\/a><\/span>. Recommended retail price \u20ac19.90<\/span><\/p>\n

With this entry into the world of Publishing, TechnicoFlor demonstrates that perfume's fields of application are limitless.<\/div>","protected":false},"excerpt":{"rendered":"

Le groupe Technicoflor fournit les plus grands noms de la Parfumerie, de la Cosm\u00e9tique et de l\u2019Hygi\u00e8ne et ses fragrances entrent dans de nombreuses applications \u00e0 travers le monde : eaux de toilettes, soins corps et visages, gels douches, shampoings, gels hydro alcooliques, \u2026 Son savoir-faire fran\u00e7ais, son expertise en formulation naturelle et responsable et […]<\/p>\n","protected":false},"author":3,"featured_media":6667,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[62],"tags":[60],"class_list":{"0":"post-6665","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-parfums","8":"tag-info-produit"},"acf":{"nc":null,"nc2":null,"nc3":null,"nc4":null,"nc5":null},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/6665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=6665"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/6665\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/6667"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=6665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=6665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=6665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}