{"id":9522,"date":"2021-06-25T07:00:00","date_gmt":"2021-06-25T05:00:00","guid":{"rendered":"https:\/\/xd3kj9bvqee.preview.infomaniak.website\/?p=9522"},"modified":"2021-06-24T16:07:34","modified_gmt":"2021-06-24T14:07:34","slug":"loreal-announces-the-realization-of-the-first-cosmetic-bottle-in-plastic-fabric-from-carbios-enzymatic-recycling","status":"publish","type":"post","link":"https:\/\/www.industries-cosmetiques.fr\/en\/loreal-announces-the-realization-of-the-first-cosmetic-bottle-in-plastic-fabric-from-carbios-enzymatic-recycling\/","title":{"rendered":"L'Or\u00e9al announces the production of the first plastic cosmetic bottle derived from Carbios enzymatic recycling."},"content":{"rendered":"

 L'Or\u00e9al announces the production of the world's first fully recycled plastic cosmetic bottle thanks to the enzymatic technology from Carbios <\/strong>and aims to put the bottles resulting from this breakthrough innovation into production in 2025. Biotherm would thus be the first Group brand to launch a product in this bottle of the future. <\/p>\n\n\n\n

Carbios' technology, a pioneer in the development of biotechnological processes for PET* plastic recycling, paves the way for the manufacture of new products from 100% recycled materials thanks to its enzymatic process. It has the advantage of being able to process all types of PET - clear, colored, opaque and multilayer - and to recycle these plastics ad infinitum. <\/p>

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Jacques Playe, L'Or\u00e9al Packaging and Development Director<\/strong>declares : \"We have been working with Carbios since 2017 to develop this first bottle based on enzymatically recycled PET, an alternative technology to mechanical recycling. Today, we are pleased to announce its feasibility in the pilot phase, and are delighted to be able to create, with our partners, the packaging of the future. This is a promising innovation for the future, which illustrates our commitment to bringing to market packaging that is more respectful of the planet, and which is part of a circularity approach we have been pursuing for over 15 years\". <\/em><\/p>\n\n\n\n

Giulio Bergamaschi, Biotherm International General Manager<\/strong>declares : \"Biotherm is a pioneer in eco-responsible cosmetics, and has placed sustainable packaging and waste reduction at the heart of its strategy. We are delighted to be the first cosmetics brand to produce an entirely recycled bottle thanks to Carbios' breakthrough technology\". <\/em><\/p>\n\n\n\n

In 2017, to promote the development of innovative plastic recycling solutions, L'Or\u00e9al created a consortium with Carbios to industrialize its technology, which was joined by Nestl\u00e9 Waters, PepsiCo and Suntory Beverage & Food Europe. Since 2019, L'Or\u00e9al has acquired a stake in Carbios through its private equity fund BOLD Business Opportunities for L'Or\u00e9al Development.\u00a0
With \"L'Or\u00e9al for the Future\", L'Or\u00e9al's new sustainable development program to 2030, the Group has taken a new step towards a profound transformation of its activities and has set itself ambitious new targets, particularly in terms of packaging:\u00a0<\/p>\n\n\n\n

  • - by 2025, 100 % of its plastic packaging will be refillable, reusable, recyclable or compostable; <\/li>
  • - by 2030, 100 % of plastic packaging will be of recycled or biosourced origin, and the Group will no longer use any virgin plastics of fossil origin; <\/li>
  • - 100 % of ingredients used in biobased formulas and materials will be traceable to sustainable sources by 2030. <\/li><\/ul>\n\n\n\n

    To achieve these goals, L'Or\u00e9al works with several strategic partners to ensure it has the best technologies available. In addition to Carbios, L'Or\u00e9al collaborates in particular with Alb\u00e9a, a leader in cosmetic packaging, with whom the Group developed in 2019 the first cosmetic tube incorporating FSC-certified cardboard; Purecycle, to produce polypropylene (PP) recycled by solvolysis; and LanzaTech and Total, with whom L'Or\u00e9al announced in October 2020 a world first: the production of a polyethylene (PE) cosmetic bottle designed from recycled industrial carbon emissions.\u00a0<\/p>\n\n\n\n

    *PET : <\/strong>PET plastic (polyethylene terephthalate) is the most commonly recycled plastic.\u00a0<\/p>","protected":false},"excerpt":{"rendered":"

     L\u2019Or\u00e9al annonce la r\u00e9alisation du premier flacon cosm\u00e9tique en plastique enti\u00e8rement recycl\u00e9 gr\u00e2ce \u00e0 la technologie enzymatique de Carbios et ambitionne la mise en production courant 2025 des flacons issus de cette innovation de rupture. Biotherm serait ainsi la premi\u00e8re marque du Groupe \u00e0 lancer un produit dans ce flacon du futur.  La technologie de […]<\/p>\n","protected":false},"author":3,"featured_media":9523,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"external_url":"","footnotes":""},"categories":[57],"tags":[61],"class_list":{"0":"post-9522","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"tag-info-marche"},"acf":{"nom_url":"","lien_url":"","nc":"","nc2":"","nc3":"","nc4":"","nc5":""},"_links":{"self":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/9522","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/comments?post=9522"}],"version-history":[{"count":0,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/posts\/9522\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media\/9523"}],"wp:attachment":[{"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/media?parent=9522"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/categories?post=9522"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.industries-cosmetiques.fr\/en\/wp-json\/wp\/v2\/tags?post=9522"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}