Act Beauty presents innovative cases for perfume extracts Jeroboam, a combination of refined design, technical performance and environmental commitment.
Act Beauty recently designed the cloche boxes for the 30 ml and 100 ml bottles of Jeroboam perfume extracts. The packaging is a bespoke, single-material creation, highlighting technical performance as well as environmental responsibility. The boxes are made from 2 mm FSC grey cardboard, covered with black solution-dyed paper, both inside and out, and protected by a soft-touch lamination. This finish enhances the distinctive Jeroboam brand's visible gold grooves and gold hot stamping.
Stability and eco-responsibility at the heart of the product
A major challenge in this design was to ensure the stability of the vials during transport. Two black cardboard wedges were integrated: an upper wedge holding the bottle at cap level, and a lower wedge hugging its base to guarantee a perfect hold without tearing. This system, made entirely of cardboard, replaces EVA foam, and is in line with Act Beauty's CSR approach, without compromising product appearance, quality or protection.
" Origino is a base created around a cocktail of musks, invented by independent perfumer Vanina Muracciole. This “musk ball”, concentrated in perfume extract, marks the beginning of the creation of a new olfactory universe», »says François Hénin, founder of Jéroboam Paris. « What was supposed to be a work of olfactory exploration, a game between Vanina and me, a perfume base, would become the common thread of a brand in its own right. "
Commitment to corporate social responsibility
For over thirty years, Act Beauty has specialized in the development of customized solutions for the beauty and fashion industry, including the creation of accessories, promotional items and gift sets. Socio-environmental commitment is central to its mission, with the company awarded the EcoVadis Platinum Medal in 2021 with a score of 99%. The Act of Care program guarantees the use of certified materials, socially audited production sites and full supply chain traceability.
