The acquisition of Asquan by Cosmogen gives birth to Cosmogen&Asquan Group, a new international group that provides agile support to brands, both institutional and emerging, for all their packaging needs. The new group employs nearly 80 people and has consolidated sales of 50 million USD.
Cosmogen&Asquan Group will be led by CEO Priscille Allais, with Asquan founder Henri Tinchant taking on the role of COO. President and CEO of Cosmogen, Priscille Allais held senior positions at L'Oréal, LVMH and Michael Kors, before founding and managing GiftID and then We Scale It. Founder and Chairman of the Asquan Group, Henri Tinchant is co-founder of the HCT Group, where he worked for many years.
A premium offering unique on the market
Cosmogen, expert in high value-added application solutions for beauty, well-being and health, and Asquan, specialist in multi-category premium packaging, are joining forces today. Together, they are creating a premium offering unique on the market, covering all skincare, haircare, make-up and fragrance segments, combining global and customized solutions.
Their complementarity is fully expressed through their teams, their know-how, their products, their geographical locations and their customers. Where Cosmogen distinguishes itself through innovation and specific development, Asquan brings execution power and extended product coverage.
An international customer portfolio
Cosmogen&Asquan Group's customer portfolio, which includes LVMH, L'Oréal, Clarins, Caudalie, Puig, Shiseido, Westman Atelier, Huda Beauty, Kayali and Martine, bears witness to both the diversity of the brand universes it supports and the strength of its international roots. Present in Europe, the United States, Asia and the Middle East, Cosmogen&Asquan Group has a solid, balanced base from which to accelerate its growth and create new synergies to serve its brands.
An agile, fabless model«
In addition to its product offering, the Group relies on an agile, «fabless» model, based on a robust international industrial network, combined with a strong capacity for innovation embodied in patents, specific developments and strategic sourcing, enabling it to combine creativity, performance and speed of execution.
Eco-responsible commitment and eco-design
Their commitment to eco-responsibility is reflected in Cosmogen's status as a company with a mission, and in their EcoVadis Gold ratings. Cosmogen&Asquan Group's development is part of a demanding approach to environmental and social responsibility.
A strategy to be announced at the end of 2024
This merger is in line with Cosmogen's strategy, announced at the time of its partnership with Weinberg Capital Partners at the end of 2024: to accelerate its growth and become a leading global player. Asquan was the ideal partner to build this project.
" In a consolidating beauty market, it was essential to evolve. The acquisition of Asquan was an obvious choice, given the strong complementarity between our two companies. Today, this operation enables us to become a benchmark global group for global brands, while strengthening our environmental and social commitments. I'm looking forward to working with Henri Tinchant, who brings with him unique experience in the sector. »explains Priscille Allais, CEO of Cosmogen&Asquan Group.
For his part, Henri Tinchant, COO of Cosmogen&Asquan Group, declares: « This merger strengthens our ability to support our customers while preserving their trust, thanks to the constant attention we pay to them and our uncompromising quality of service. The size we have now reached is a structuring lever: it strengthens our industrial footprint, consolidates our expertise and broadens our range of solutions. Above all, this dynamic benefits our customers and amplifies what has always been our strength. "
Cosmogen&Asquan Group thus opens a new chapter in its development. This operation is the first step in a broader strategy to build a leader in premium packaging, capable of structuring its market over the long term and accompanying the transformations of the beauty industry.
