For over 40 years, the family-owned TechnicoFlor group has specialized in the creation of fragrance compositions, plant extracts, aromatic raw materials and food flavors, supplying the biggest names in perfumery, cosmetics and food.
Committed to passing on its perfumery expertise, this year the group supported students at the Grasse Institute of Perfumery by challenging them on a responsible perfumery project.
The idea was to mentor the 12 students throughout their training, enabling them to create an eau de toilette and its perfumed version in solid format, while respecting the brief given by TechnicoFlor.
The challenge for the students was to incorporate an upcycled ingredient, absolu son, into the composition of their creation, along with responsible raw materials from TechnicoFlor's Better Tomorrow program: Rose, Iris, Ylang-Ylang, Officinal Sage and Vetiver.
After having had the honor of a preview visit last summer to TechnicoFlor's new production center, the most automated plant in its sector in France and one of the top three in the world, the GIP students were able to benefit throughout the partnership from access to TechnicoFlor's raw materials and the expertise of its teams, in particular that of Caroline Catherine, Marketing & Evaluation Manager Europe, and Marie-Caroline Symard, Perfumer, in order to bring their project to fruition.
Having worked individually on their fragrances in technical, aesthetic and marketing terms, the 12 students were challenged to work in groups around the four fragrances selected by TechnicoFlor. During this final stage, four groups of three student perfumers were created to pool their ideas and "fine-tune" the fragrances. The winning group will be announced on January 27 at a remote awards ceremony, given the health situation.