When the capital was recently opened up to Crédit Mutuel Equity for 25 %, the Viers family gained the support of external financial partners and the involvement of its management staff.
Today, this acquisition, made with equity capital, marks the first milestone in the Group's development strategy, which aims to double sales within 5 to 7 years.
PLV 37, a source of added value
Located at Neuillé-Pont-Pierre in the Touraine region, this unit of some twenty employees focuses its expertise on high value-added functions such as laminating, silk-screening, die-cutting, gilding, folding and gluing... What's more, its structure and positioning promise ample opportunities for development.
"Our aim is to perpetuate our long-standing PLV 37 business and extend our range of services to cover the entire graphics chain, in order to offer our customers greater flexibility and proximity. We plan to offer new services in the very near future, which will strengthen our offer and our attractiveness."comments Stéphane Viers, President of the Verpack Group.
Expanding our offering and gaining in proximity
The integration will be placed under the operational management of Jonathan Allain. With a wealth of technical industrial experience, he recently sold his company TPG Packaging, which focuses on the luxury goods and spirits markets. For the Verpack Group, he will ensure the fluidity of operations with the other sites, in order to offer customers and prospects flexibility and speed of execution.
"We are proud to have concluded this transaction with the Verpack group, with whom we share human values and environmental commitments. We see this as the sign of a long-term collaboration."concludes Sylvie Casenave-Péré, President of the Posson Group.