Perfect Corp. has reached a new high with its suite of augmented reality (AR) apps, which have had 500 million downloads worldwide, further proving their influence on the beauty consumer experience. Using the most advanced AR technology available, YouCam apps, including, YouCam Makeup, YouCam Perfect, YouCam Funand YouCam NailsThe company is enhancing the beauty enthusiast's journey by offering them trendy selfie makeovers, instant skin diagnosis, one-step selfie touch-ups and entertaining animated filters from their mobile.
Perfect Corp. is changing the game by marrying the highest level of augmented reality technology with the ultimate shopping experience, completely reinventing the "online - offline" beauty journey, or O2O. The brand invests in artificial intelligence to continually develop cutting-edge applications that attract the attention of leading cosmetic brands, retailers, beauty experts and press around the world. YouCam works with nearly 150 brands worldwide, including Estée Lauder, Yves Saint Laurent, L'Oréal Paris, MAC Cosmetics and Macy's. Providing a highly personalized mobile experience, YouCam apps offer realistic in-store trials for a 020 AR makeover experience.
Millions of millennial women turn to YouCam Makeup for beauty inspiration, creating a target audience that makes the app invaluable to brands and vendors. With over 30 million selfies taken per day, this beauty-loving audience loves the convenience of an interactive platform that includes the entire consumer journey. With over 1 billion virtual makeup trials per month, beauty enthusiasts are turning to AR trials to experience beauty before making purchases, these consumers make twice as many purchases as non-users of these apps.
"We are proud to announce this incredible achievement as our YouCam suite of apps has been downloaded over 500 million times to redefine the consumer beauty shopping experience," said Alice H. Chang, CEO of Perfect Corp. Chang, CEO of Perfect Corp. "The world is embracing augmented reality at its finest, engaging and integrating AR beauty technology into their daily beauty routine. We want to thank our users around the world for challenging us to push the boundaries of beauty and technology from augmented reality to artificial intelligence and beyond to provide the world's beauty lovers with an ever more exciting and unique experience."
YouCam apps seek to cover every aspect of the modern consumer's beauty journey from discovering new products to a virtual trial, to one-touch shopping and social sharing.
