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ADF&PCD Paris returns in January 2020 with a new joint event on premium beverage packaging

ADF&PCD Paris, the world's largest event dedicated to the aerosol, dispensing, fragrance and cosmetics packaging industry, will return in January 2020 alongside a brand new show, PLD: Packaging of Premium & Luxury Drinks. This will create a new forum for packaging designers to share ideas and inspiration, as well as seek out new suppliers and products in their respective markets.
The ADF&PCD and PLD Paris 2020 trade shows will be held on January 29 and 30, 2020 at the Paris Expo Porte de Versailles, Paris, under the theme "Innovate Together". The theme is true to the show's role as an event covering the closely related markets of beverages, cosmetics and aerosols, and as an event for teams involved in packaging projects in design, marketing, packaging development and purchasing within brands.

Josh Brooks, Event Director for ADF&PCD and PLD Paris 2020explains: " We pride ourselves on being very close to our industry, and we listen carefully to the needs of buyers and suppliers in the packaging markets we cover. It's clear that packaging developers, designers and buyers face the same challenges in the cosmetics, beverage and aerosol markets, both in terms of technical challenges and brand positioning. The launch of PLD is a direct response to our community's demand for an event that offers packaging designers in the premium and luxury beverage markets the opportunity to acquire and share technologies and ideas, as well as to learn from their colleagues in aligned sectors.. "

Launch of the Advisory Committee

The conference program has been developed in close partnership with an official Advisory Board, made up of senior executives from across the industry. This includes experts from some of the biggest names in cosmetics, beverages and personal care, for brands such as Beiersdorf, Coty, Diageo, Edrington, Interparfums, Kao, Unilever and many others.
Josh Brooks says: " Our Advisory Board is an evolution of our existing relationship with the market. It is an important recognition of the quality content we deliver every year, both in our conference rooms and throughout the show. It also demonstrates how deeply rooted the ADF&PCD show has become in the community, since its launch in 2001. "

Confirmed speakers for the upcoming event include senior representatives from brands such as Beiersdorf, Diageo, Johnson & Johnson, Pernod Ricard and others. There will be 16 hours of content in total, covering the main themes and challenges in packaging development: technical challenges, sustainability and material choice, consumer and market trends, design inspiration and issues for multi-disciplinary teams.

This "multi-market"/pluridisciplinary philosophy extends to the event itself, which is organized to enable cross-pollination between ADF&PCD and PLD exhibitors. Suppliers operating in several vertical sectors are grouped together on a central aisle linking all the zones. An exclusive gallery of the winners of Pentawards, the world's leading packaging design competition, will also showcase the best achievements of 2019 from across the packaging world.

Other highlights include :

  • The ADF&PCD Paris 2020 Awards: The much-anticipated and hotly contested annual awards celebrate the best the sector has offered in 2019. Registration is open until the November 7 deadline..
  • Tours for visitors : the tours offered to visitors will include the Made in France" tourwhich presents the best suppliers on the French market and Eco-tourswhich showcase leading products and suppliers of sustainable packaging solutions.
  • Innovation and Technology Forum: the renowned Innovation and Technology forum will host new product presentations, launches and an overview of the latest technical possibilities in packaging, with themed sessions by product type to make it easier for visitors to find the new products they're looking for.
    Josh Brooks concludes: " ADF&PCD Paris is already a major annual event for the global packaging industry. The inaugural PLD broadens its scope and presents new perspectives from the $4 billion premium beverage market. The event offers a shared vision of the sector, and we aspire to engage the entire industry in dialogue on many of the long-standing and emerging challenges facing multi-functional brand teams. We are convinced that the ADF&PCD and PLD Paris 2020 events will become a forum for resolutely revolutionary ideas.. "

 

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