Covered by major investment plans, the opening of the Azuqueca site in Spain involves 4 IS lines, the last of which will be commissioned in 2024. This new unit will enable the group to absorb the growth in production volumes and to better meet the growing demand of its customers.
The Spanish site located 40 km from Madrid had been used for the group's tableware business since its acquisition in 2017. It is now being transformed to produce bottles for perfumery and cosmetics. It will eventually be equipped with four new IS machines, followed by a decoration workshop. A first machine has been in operation since 2022, two others will be in operation during the first half of 2023, and the fourth at the beginning of 2024, for a total capacity of 90 million pieces per year, i.e. an increase of one third of the group's overall production. This strategic operation is part of an investment plan, the first round of which was initiated in 2019. It will bring the number of lines to a total of 18 spread over 3 sites.
A strategy in line with the markets
Bormioli Luigi's initial objective in increasing its production capacity was to serve the cosmetic and mid-range demands of its customers. But the economic situation was different. The growth of the perfume market has overtaken that of cosmetics in recent years. Attentive to the needs of the market, Bormioli Luigi has been able to be flexible and adapt to the context without denying its investments. Tomorrow, the Spanish unit will serve to balance the demand on the perfume markets.
Optimizing profits, driving structural growth
Bormioli Luigi has never stopped investing in line with market expectations. At the end of its 2019-2023 investment plan of 200 million, a second one is about to be launched for the period 2024-2028. It will focus on structural growth, on the management of production tools and flows, and on strong and environmentally responsible innovation. "We must continue to support brands with a service adapted to their needs, build growth in partnership, optimize profits, and lead an increasingly responsible innovation."explains Simone Baratta, Director of the Perfume & Prestige Business Unit.
Tomorrow will be green
Bormioli Luigi has a strong commitment to environmental and social governance. Its ambition remains to reduce its carbon emissions by 50 % by 2030. As a pioneer in electric smelting, which accounts for 65 % of its overall production, the group is electrifying its processes and hybridizing certain gas furnaces. In addition, it is using renewable energy sources. These structural changes will allow the group to face in real time the volatile energy situation. In addition, Bormioli Luigi is carrying out large-scale projects in cohesion with its peers, particularly on the use of alternative technologies such as hydrogen.