Aptar Beauty + Home has put its expertise in packaging solutions for customized cosmetics to work for Clarins' new breakthrough product, the nutri-revitalizing oil emulsion Plant Gold - L'Or des Plantes.
A new care experience
The challenge posed by the brand to Aptar: to reproduce the gestures of Clarins institute practitioners, specialists in the sensorial blending of Clarins oils and creams, in a facial treatment that can be easily used at home. In our institutes, and since the creation of our House in 1954, our beauticians combine our face and body oils, 100% plant extracts, with our other Clarins skincare products to create customized formulas and boost their effectiveness," explains Suzy Lebert, the brand's Marketing Director. We wanted to develop packaging that would allow us to reproduce at home the gestures used in our professional skin care products. Thanks to our collaboration with Aptar, we have combined our iconic Huile Orchidée Bleue with a nourishing, melting 100% emulsion of natural origin in a double-flask. The guarantee of maximum effectiveness and sensoriality".
To welcome this exceptional two-in-one skincare product, Clarins chose the Neomix packaging designed by Aptar, a combination of functionality and glamour.
A unique blend at the click of a button!
This pack features a double compartment and dual dispensing system to create an instant, perfectly dosed mix with just one click.
In fact, the bottle contains both a light, non-greasy emulsion in its main container and Orchidée Bleue Oil in a second, smaller cartridge that clips onto the pack. Thanks to an innovative tip protected by several patents, in a single squeeze, the two formulas meet only when they come out of the pump bottle. The emulsion literally coats the oil, and it's in the palm of the hand, just before application, that the active, fusional blend takes place for maximum efficacy and optimal sensoriality.
Neomix technology
Designed, ergonomic and practical, Neomix is infinitely customizable and can be used for both skincare and make-up.
At the click of a button, its intelligent pusher delivers a tailor-made blend with ultra-precise dosage and perfect freshness.
