Inaugurated in 2019, the Digital Factory of Givaudan, a global specialist in fragrances, beauty, well-being and taste, is moving into a new space in Paris.
Designed to reinforce the company's commitment to digital transformation and the collaborative design of solutions for its customers, the space, located in the Saint-Lazare district, is strategically positioned close to Givaudan's other sites as well as its key customers and technology partners. Some 30 technology innovation professionals from a variety of backgrounds will bring the space to life.
"The expansion of our Digital Factory underlines Givaudan's commitment to investing in digital transformation. Our team, which includes data science and analytics experts, software engineers and customer relationship managers, brings a wealth of expertise to propel these initiatives."said Anne Tayac, Director of Givaudan Business Solutions.
"Our Digital Factory is committed to accelerating digital transformation across the organization and driving business opportunities through cutting-edge solutions. Our teams integrate advanced technologies into their daily activities, fostering the development of innovative products that meet the ever-changing needs of our customers. We encourage our valued customers to collaborate with our diverse team of experts in this dynamic environment to strengthen our partnership and enable us to explore new business opportunities, while supporting sustainable growth through our agile co-creation approach."added Gilles Andrier, CEO of Givaudan.
The Digital Factory's expanded creative space includes a multi-purpose room, specially designed for workshops focused on the creation of new ideas. This room features advanced technologies developed by Givaudan's Digital Innovation team, including tools such as Carto for fragrance personalization and the Mini Scent Piano.1 which offers sensory experiences.
As well as being a center for innovation, the Digital Factory also aims to represent Givaudan's commitment to inclusivity and sustainability.
Artificial intelligence and big data will be explored within this new space, in order to develop innovative products in line with changing consumer expectations.
Sustainable design practices reflect Givaudan's commitment to minimizing the ecological footprint through the use of recycled and locally sourced materials. Certified by ekodev2 The new site demonstrates Givaudan's commitment to the principles of the circular economy, with a 27 % reduction in emissions compared to traditional designs, and a saving of 2.23 tonnes of CO2 equivalent.
1. Mini Scent Piano is a portable fragrance dispenser that combines a scent with an original narrative: by inserting a blotter into the device, it is automatically sprayed with fragrance, while a related video is displayed. This tool was successfully used at the 2024 World Perfumery Congress in Geneva.
2. ekodev is a Paris-based CSR consulting agency that helps its customers define and deploy a CSR and climate strategy.
