The Artejia range with Lygalamine, a new active ingredient that fights against skin aging created by Pharm'Aging, has been enthusiastically welcomed by the majority of people. The brand is accumulating positive reviews online.
At the head of this dynamic startup: Dr. Nicolas El Robrini, who works for a natural cosmetic "highly scientific." "Why should we choose between healthy and effective cosmetics? On the market, I have not found any anti-aging products that meet these criteria. That's why I founded the Artejia brand, which synthesizes the excellence of French biomedical research and combines the best of science and nature.explains the founder and manager of this new innovative brand.
This young scientist with a doctorate in human genetics has developed a range of anti-aging skin care products that guarantee up to 100 % of naturalness. Its flagship active ingredient, Lygalamine, is a powerful antioxidant that prevents the toxic modification of proteins responsible for premature tissue aging.
Artejia has made a strong entry into this highly competitive sector: in two years, Pharm'Aging has recruited three people and Artejia's sales have doubled. Artejia has its own e-commerce site, is listed on Amazon France and Europe, has digital partnerships with Pharmedistore, Fabulous French Fabrique, Provence chérie, Sevellia, and has a physical presence in several concept stores. It is already making its first international sales in Italy, Germany, Belgium and the United Kingdom.
This young French company also wants to be responsible and transparent. Its values and commitments: to protect the skin with natural ingredients but also to protect the planet, with 100 % recyclable bottles, without superfluous packaging. To highlight the French know-how by producing its entire range exclusively in France, a few kilometers from Marseille. The company intends to play on transparency, notably with a web-series it has just launched, to educate consumers on the difference between natural and organic cosmetics, and to decipher the ingredients of its products at a glance. An approach that has seduced female influencers who, according to the company, have even gone so far as to have their spouses adopt the range.
After the launch in 2020 of a solid face cleanser with French organic Mirabelle plum oil, for a complete face routine, Artejia plans to launch anti-aging body and hand care products in 2021. For this new year, Nicolas El Robrini also aims to enter pharmacies, beauty salons and to accelerate its development in Europe.
