NAD+ Cellular Activator cream, launched in 2026 by the laboratory SuperSmart, mobilizes cellular energy, senescence and glycation mechanisms to target skin aging. The laboratory is combining this launch with its track record in dietary supplements and its formulation platform.
The launch of NAD+ Cellular Activator cream positions the face range on precise biological mechanisms: mitochondrial energy, cellular senescence and glycation.
Transposing knowledge into the biology of aging
The laboratory applies its work on the biology of aging to the skin by adapting approaches from’«cellular energy»of «senescence» and «glycation» to a dermatological formulation. The brand says it has transposed cutting-edge advances in these three key mechanisms involved in skin ageing.
Product and reference figures
SuperSmart, founded in 1992, initially launched so-called «smart drinks» followed by the Daily 3 multivitamin in 1994; today, the range boasts over 400 formulas and two launches a month. NAD+ Cellular Activator cream will join the range in 2026.
The laboratory applies the formulating expertise it has acquired in dietary supplements to a face cream focused on metabolic modulation and prevention of the signs of ageing.
The product strategy is based on annual revisions of formulas; Daily 3 illustrates this approach: its composition has gone from 25 to 45 ingredients since its launch.
