Nearly 200 participants and some 15 speakers are expected to attend the 5th edition.e edition of the "Olfaction & Perspectives" conference organized by Cosmetic Valley in partnership with Isipca, the leading national and international school for the perfume, cosmetics and aromatic food industries. The conference will be held in Clichy La Garenne, in the Boucle Nord Seine area, which has been a partner of the cluster since 2019 and is home to major players in the perfume and cosmetics industry: Givaudan, l'Oréal, Albéa, Pochet, Procter & Gamble, Arkema, Eugene Perma, etc.
Edition 2022: 4 topical themes
La 5e edition of the "Olfaction & Perspectives" conference will take stock of the impact of Covid in the field of olfaction: its symptoms, recovery methods, but also the way in which brands have adapted their sales practices. In connection with this theme, several presentations will analyze the management of an odor-free environment.
In addition to Covid, the congress will look at how brands are managing the natural trend that is so essential today, and what a natural scent means to the consumer. Another hot topic is artificial intelligence, which can now be used to develop fragrance products. Participants will be able to exchange points of view with various experts.
Congress 2022 themes
- What impact does COVID have on Olfaction?
- Good smells and bad smells: our daily benchmarks...
- Does natural have a specific scent?
- Artificial intelligence and olfactory creation: relevant?
