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WHAT'S NEXT IN SKINCARE APPLICATORS? MICRO BRISTLES

Visitors to MakeUp in Paris 2023 can meet with GEKA experts on Booth J20, from 14-15 June to see the results and possibilities of GEKA's innovative micro bristle applicators. The beauty packaging specialist will launch a dedicated skincare collection that is featuring micro-bristle applicators to apply liquid or semi-solid substances to the skin with greater precision and hygiene and improve the existing applicator systems.

Applications with cotton buds, flocked applicators, nail varnish brushes, or fingers offer a lower level of hygiene and precision and cannot preserve total sterility since the fibers can adhere to the skin during application.

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In contrast, GEKA's micro-bristles offer hygienic, as well as dot and track precision due to their composition and geometry. The bristles do not spread, and thanks to adjusted rigidity and perfect resilience, they can also reach hard-to-access areas.

The innovative micro bristles allow for precise, hygienic, and soft product application. Further, exact matching of the applicator to the application, product, and customer requirements. Made of pure pharma-grade plastic, avoiding any no use of glues, fibers, metal or additives, the micro bristles applicators are sustainable and guarantee a reduced product waste paired with higher dosage and application precision.

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site-industries-cosmetiques A concentrated individual in a lab coat examining a small jar containing a pink substance, a pioneering cosmetic innovation using natural ingredients in Brittany.

Cosmetics innovation comes naturally in Bretagne

In north-west France, Bretagne has always been a seawardlooking region with its 2,730km coastline - the longest in the country.

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