"Our goal for 2025 is to offer beauty brands a standard range of refillable lipstick packs made from materials that promote packaging recycling."explains Laëtitia Beavogui, Marketing Manager at Albéa Cosmetics & Fragrance.
Pure Kiss, made entirely from PET, meets these specifications, ticking all the boxes for packaging with reduced environmental impact. This single-material lipstick is recyclable. Elegant and discreet according to its designers, its square shape incorporates the Unigreen mechanism, a new 100 % PET mechanism also composed of three parts. Refillable at the click of a button, UniGreen is designed to allow slight rotation. Its non-guided mechanism can only be used if snapped into the lipstick base.
Pure Kiss adapts to different types of formulas while offering cosmetics brands a customizable solution to help them achieve their sustainability objectives.
