Act Beauty designs and manufactures two styles of pouches and a Mini Ella Bag for the Ella Baché dermo-aesthetic brand. The two pouches serve as secondary packaging for four anti-aging skincare sets, available in two variants: Radiance & Smoothing and Wrinkles & Firming. A cardboard sleeve displays the product information. The Mini Ella Bag—a structured mini handbag with a rigid handle designed to be carried by hand—is positioned as a promotional item.
Two kits for four anti-aging sets
The first kit is included with products in regular sizes. The second is designed for mini sizes. This distinction applies to the four gift sets associated with the two skincare products. The 2-in-1 positioning combines the gift item and secondary packaging on a single functional basis.
Multi-fiber braiding and integrated EB marking
The three pieces share the same creative signature, designed by Act Beauty: meticulous braiding on the main body, combining different fibers to create a play of matte and glossy textures. The structural elements provide stability and support. The EB monogram is rendered in a tone-on-tone, embossed design, centered on the front, without any added graphic elements.
Cardboard sleeve and mini promotional bag
The cardboard sleeve ensures product identification and visibility on store shelves. The Mini Ella Bag is described as a structured mini handbag with a rigid handle, used in promotional activities centered around the gift sets. This range of products covers the presentation of both regular and mini sizes, as well as point-of-sale promotions.
Act Beauty is rolling out the Act of Care program, having earned an EcoVadis Platinum medal since 2021 (99 %) and using certified materials GRS, Gots and FSC. The in-house “Bien Faire” label offers full supply chain traceability, accessible to customers via a QR code. Ella Baché, founded in 1936, is available in more than 2,000 high-end establishments in 45 countries.
