How to make a standard offer a purely identity object capable of sublimating the codes of a brand? Coverpla responds with its personalization offer. Galimard trusted him for the development of a bottle that carries values.
Created in 1747, the Maison de Parfum Galimard is an iconic institution in the Grasse region. It entrusted Coverpla with the tailor-made design and development of a generic bottle dedicated to all of its fragrances for men and women. Also, the challenge was to design a product that is both unique and sustainable, dynamic and visible. The two teams thus got down to the personalization exercise, exploiting Coverpla's global offer.
For this project, the house of Galimard chose the Soni by Coverpla model in 100 ml, for its sober and slender silhouette and the premium look of its thick bottom. The choice of covers then made it possible to differentiate the fragrances; Eau de parfum and Perfumes for men and women. The brand therefore chose two cover models: a standard in zamac decorated with gold or silver and engraved with the coat of arms in the mold, the second injected in surlyn crystal in the Coverpla workshops.
Daring the engraved bottle
Determined to push the concept of personalization further, Galimard has chosen to distinguish its bottle by an engraving positioned on its side face. This operation, piloted by Coverpla, is carried out by the glassmaker at the finishing mold stage.