Via Dei Mille is the rebirth of a family story that began in Sicily in the 50s. Stefano Alderuccio, the founder's grandson, pays tribute to the rare essences of Sicily, to its traditions now brought to life by the talent of perfumer-creators from Grasse. The fragrances in the Ianco collection express themselves in the whiteness whose name they have taken from an old Sicilian dialect, and in the subtle arabesques embossed on the box's paper.
Baroque poetry
Coverpla had the pleasure of sharing in this family adventure, taking charge of the packaging for all three fragrances. The brand chose the Laura bottle (100 ml) designed by Coverpla and created by Bormioli Luigi. Its sleek, round shape, both straight and powerful, is enhanced by a matte black Vintage chapé cap decorated in a single pass of silkscreen. Coverpla also supplied the pump and pump cover for the overall development.
