Dia-Stron enhances its offer with visual hair analysis capabilities to reinforce the substantiation of hair product claims.
Dia-Stron, a specialist in testing the properties of hair fibers, recently announced the addition of new visual analysis skills to its catalog of global services. This addition enables manufacturers to accurately support product performance and claim validity through advanced testing methods.
Innovative technologies from Bossa Nova Vision
The technologies employed come from Bossa Nova Vision, its American subsidiary, known for its sophisticated equipment. These new techniques are used to assess various visual aspects of hair, such as shine, volume, color and resilience to tangling. Rebecca Lunn, Applications Manager at Dia-Stron, underlines the importance of these advances: « Claims supported by robust scientific data are essential for building consumer confidence and offering a competitive edge in the marketplace. "
These services are particularly suited to testing on different hair types and treatment protocols, making them invaluable for the product development stages and final validation of performance claims by manufacturers of raw ingredients, finished products and hair appliances.
